Senior Field Marketing Manager - Remote Opportunity
About the Role
We are seeking a Senior Field Marketing Manager to join our dynamic team at Checkr. This remote position is an exciting opportunity to leverage your field marketing skills to drive pipeline and revenue growth for our Upmarket segments. As a key player in our marketing team, you will develop and execute strategic event plans that align with our mission to power safe and fair decisions.
What You'll Do
- Develop and execute a strategic annual event plan in collaboration with the wider Field Marketing Team to fuel pipeline and revenue growth, focusing on key industry and partner events, associations, and communities.
- Own end-to-end delivery of field marketing programs, including creative strategy, logistics, onsite management, internal communications, sales enablement, and integrated promotional plans before, during, and after events to ensure seamless execution and measurable impact.
- Collaborate closely with sales, partner, and marketing teams to integrate events into the Go-To-Market strategy and build strong relationships with industry partners, associations, and event organizers to secure strategic event participation and sponsorship opportunities.
- Partner with product marketing, leadership, and subject matter experts to integrate thought leadership and business priority messaging into events, craft compelling event promotion materials across email, social media, OOH promotions, and landing pages, and post-event follow-up communications.
- Own measurement and reporting against established KPIs, conduct post-event performance analysis, and translate insights into clear recommendations to optimize event strategy, execution, and ROI.
- Efficiently manage the event budget, track expenses, and maximize ROI for each event.
- Lead and inspire cross-functional teams, fostering a collaborative work environment to achieve event goals and objectives.
- Pilot new event types, formats, and vendors across physical and virtual events to maximize the impact and achieve business objectives.
Requirements
- 6+ years of experience in field marketing in the B2B SaaS space.
- Ability to work strategically and execute hands-on.
- Experience managing various event types, engaging decision-makers and executives.
- Proven record for building effective sales, partner, and marketing relationships.
- Courage to take the initiative, pilot, and evaluate new program types.
- Experience using data and metrics to develop strategy and drive program improvements.
- Proficient in Salesforce (CRM), Marketo (MA), Asana (Project Management), and Google Suite.
- Experience in leveraging AI to optimize various stages of an event.
- Willingness to travel up to 30% of the time.
Nice to Have
- Experience in a fast-paced startup environment.
- Strong analytical skills with a focus on data-driven decision-making.
- Familiarity with digital marketing tools and techniques.
What We Offer
- A fast-paced and collaborative environment.
- Learning and development allowance.
- Competitive compensation and opportunity for advancement.
- 100% medical, dental, and vision coverage.
- Up to $25K reimbursement for fertility, adoption, and parental planning services.
- Flexible PTO policy.
- Monthly wellness stipend.
Join us as a Senior Field Marketing Manager and take your career to new heights with this remote opportunity. Apply now to be part of a team that values innovation and collaboration!
This Senior Field Marketing Manager role at Checkr offers a unique opportunity to lead event strategy in a remote setting, with competitive compensation and excellent benefits.
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