Product Marketing Manager - AI-Driven Solutions
About the Role
Are you ready to take on a pivotal role as a Product Marketing Manager remote? At accesso, you'll help build and scale an AI-forward Product Marketing function. This position offers the opportunity to develop differentiated product messaging and go-to-market strategies in close collaboration with Product, Sales, Campaign, and Digital Marketing teams to drive adoption of accesso's guest experience technology.
What You'll Do
- Define differentiated messaging, positioning, and value propositions across accesso solutions.
- Translate complex product capabilities into clear, compelling narratives for target prospects.
- Create and maintain sales enablement assets: battlecards, one-pagers, pitch decks, and product guides.
- Conduct market research, win/loss interviews, and competitive analysis to inform positioning.
- Collaborate with Campaign Marketing on multi-channel programs that activate messaging at scale.
- Partner with Sales to improve lead conversion, pipeline progression, and enablement.
- Support launch readiness across teams with campaign strategy, messaging, and training.
- Represent product marketing in cross-functional go-to-market planning.
Requirements
- 5–8 years in B2B SaaS marketing with experience in product marketing and demand generation.
- Hands-on experience using AI tools in marketing, with a clear point of view on how AI can shape the future of Product Marketing.
- Ability to distill complex products into strategic narratives and tactical messaging.
- Comfortable with public speaking, customer-facing conversations, and virtual events.
- Strong project management and stakeholder communication skills.
- Proactive, collaborative, and energized by working across priorities and functions.
Nice to Have
- Experience in leading webinars and product demos.
- Familiarity with AI-driven targeting and personalization.
- Background in guest experience technology or related fields.
What We Offer
- Competitive compensation package, recognizing your hard work.
- 4-week Paid Time Off for the first 3 years, with increasing accrual afterward.
- 8 hours of paid Volunteer Time Off to contribute to causes close to your heart.
- Inclusive Family Benefits, including a $7,500 benefit for surrogacy, adoption, and fertility.
- 6-week paid Parental Leave to focus on significant family moments.
- Choice of four medical insurance plans, including two employer-contributed HSA options.
- Employer-paid short & long-term disability and life insurance, along with a matching 401K.
- Unlimited access to Udemy for Business for ongoing learning and career development.
This remote Product Marketing Manager role at accesso offers a unique opportunity to lead AI-driven marketing initiatives in a collaborative environment.
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