Demand Generation Manager - Remote Opportunity

About the Role

We are seeking a Demand Generation Manager to join our dynamic team in a fully remote capacity. This role is pivotal in driving demand for our sales team and generating a robust marketing pipeline. As a Demand Generation Manager remote position, you will not only design campaigns but also build and optimize the systems that fuel pipeline growth.

What You'll Do

• Build and optimize marketing-generated pipeline for the sales team, focusing on qualified opportunities rather than just lead volume.
• Execute and iterate on demand generation strategies through diverse campaigns, experiments, and funnel initiatives.
• Plan, launch, and optimize multi-channel campaigns (LinkedIn, email, paid ads) to enhance both pipeline volume and quality.
• Collaborate closely with Sales and Go-To-Market (GTM) teams to ensure the quality of the pipeline and its conversion into revenue.
• Own conversion rate optimization (CRO) across the funnel, analyzing the buyer journey and identifying drop-offs from traffic to leads to meetings.
• Continuously test, measure, and improve funnel performance, enhancing commercial pages that drive conversion.
• Track, analyze, and report on demand generation performance to drive better outcomes, using funnel metrics to model performance and guide decisions.
• Improve and optimize systems, processes, and automation supporting lead capture, routing, attribution, and reporting.

Requirements

• 5-7 years of experience in B2B growth marketing and demand generation.
• Proven track record of generating pipeline for US/North American markets.
• Strong experience in pipeline generation and funnel-building, with a focus on conversion rate optimization.
• Comfortable executing across multiple channels including LinkedIn, email, and paid advertising.
• Experience working closely with Sales teams on lead quality and conversion.
• Strong analytical skills to model funnel performance and pipeline outcomes.
• Familiarity with CRM tools, preferably HubSpot.

Nice to Have

• Experience in mid-market or enterprise environments (50k+ ACV).
• Ability to communicate effectively at an executive level.
• Experience in a fast-paced, high-autonomy work environment.
• Proven ability to think in terms of revenue and pipeline, not just marketing metrics.
• Resourceful and adaptable, with a “figure-it-out” mindset.

What We Offer

• 100% remote work with a flexible schedule.
• Competitive salary with raises every 6 months and performance bonuses.
• Global health insurance covering medical, dental, vision, and mental health.
• Paid holidays, vacation, sick days, and family care days.
• A family-friendly workplace with parental leave and flexible policies.
• Continuous development opportunities through feedback and performance reviews.
• A company culture focused on growth, empowerment, and well-being.

Join us as a Demand Generation Manager remote and be part of a team that values innovation and results. Apply now!