Senior SEO Specialist - Remote Opportunity

About the Role

We are seeking a Senior SEO Specialist to join our dynamic team at Ottomatik.io. This remote position is perfect for candidates residing in Latin America who are passionate about driving organic growth and improving search visibility. As a Senior SEO Specialist, you will leverage your technical expertise, content strategy, and data analysis skills to generate measurable business outcomes through effective SEO practices.

What You’ll Do

• Conduct comprehensive SEO audits to identify issues and opportunities, developing actionable improvement plans.
• Perform keyword research and build content strategies based on search intent, competition, and SERP behavior.
• Implement on-page SEO best practices, including meta tags, headers, internal linking, and content optimization.
• Manage technical SEO initiatives, focusing on site speed, structured data, schema markup, XML sitemaps, redirects, crawlability, and indexing.
• Develop and execute local SEO strategies, optimizing Google Business Profile, citations, NAP consistency, and location pages.
• Plan and execute link-building campaigns, including outreach and backlink analysis.
• Create or optimize SEO content such as blog posts, landing pages, and service pages.
• Leverage AI tools (e.g., ChatGPT, Gemini) to enhance SEO workflows, including content ideation, clustering, and audits.
• Monitor and analyze performance using tools like Google Analytics, Google Search Console, Semrush, or Ahrefs.
• Stay up to date with search engine algorithm updates, AI search trends, and emerging SEO practices.

Requirements

• 5+ years of hands-on SEO experience with proven results in traffic growth, rankings, and lead generation.
• Strong technical SEO knowledge, including site speed, crawlability, indexing, schema, and URL structures.
• Solid on-page SEO expertise, particularly in keyword optimization and content structure.
• Experience with local SEO strategies and tools, including Google Business Profile and citations.
• Proven experience in link building, outreach, and backlink analysis.
• Proficiency with SEO tools such as Semrush, Ahrefs, Screaming Frog, Google Analytics, and Google Search Console.
• Experience using AI tools to improve SEO workflows and efficiency.
• Basic knowledge of HTML/CSS for on-page adjustments and troubleshooting.
• Strong analytical skills and data-driven decision-making.
• Clear and effective communication skills in English.

Nice to Have

• Experience working in an agency environment managing multiple accounts.
• Familiarity with industry-specific SEO, particularly in service-based or healthcare-related sectors.
• Knowledge of JavaScript, PHP, or WordPress.
• Experience with user behavior tools such as heatmaps (e.g., Hotjar, Microsoft Clarity).
• Conversion Rate Optimization (CRO) experience.
• Experience optimizing for AI-driven search platforms.

What We Offer

• Competitive salary ranging from $60,000 to $80,000 annually.
• 100% remote work opportunity, allowing for flexibility and work-life balance.
• Collaborative and innovative work environment.
• Opportunities for professional growth and development.
• Access to the latest tools and technologies in SEO.

If this opportunity sounds good to you, send us your resume!