Marketing Operations & Campaign Specialist - Remote
About the Role
Join our team as a Marketing Operations & Campaign Specialist in a fully remote capacity! This role at Toyota Material Handling North America, Inc. is perfect for someone who is detail-oriented and passionate about digital marketing execution. You will play a vital role in supporting marketing workflow management and orchestrating campaigns across our organization.
What You’ll Be Doing
- Execute digital initiatives by building and maintaining website pages and digital content in platforms like Sitecore.
- Manage marketing automation programs in Eloqua, including email builds, segmentation, targeting, and scheduling.
- Support new product launches by coordinating digital assets and ensuring timely execution across web and email.
- Assist dealer and field marketing teams with digital campaign setup, targeting lists, and activation support.
- Ensure CRM integration and lead routing processes are functioning accurately to support sales follow-up.
- Serve as the Wrike subject matter expert (SME) for the Marketing team, building and maintaining dashboards and reporting.
- Plan and execute multi-channel marketing campaigns across email, web, paid media, and CRM in alignment with business priorities.
- Monitor campaign performance and recommend optimizations based on engagement and pipeline impact.
Requirements
- Bachelor’s Degree in Marketing or related field.
- Experience working in marketing automation and CMS platforms (e.g., Eloqua, Sitecore).
- Strong organizational skills with attention to detail.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Effective communication skills and ability to work cross-functionally.
Nice to Have
- Experience in B2B marketing environments.
- Familiarity with dealer or channel-based marketing models.
- Experience supporting product launches.
What We Offer
- Competitive salary ranging from $57,250 to $73,395 per year.
- Relocation assistance available for eligible candidates.
- Generous paid time off and 13 paid holidays.
- Affordable medical plans and no-cost dental & vision options.
- 100% 401(k) match up to 6%.
- Company-paid life insurance, short-term disability, and long-term disability.
- Tuition assistance program for further education.
- Employee assistance program (EAP) with access to mental health care, legal support, and financial guidance.
This Marketing Operations & Campaign Specialist role offers a unique opportunity to grow your career in a supportive environment. If you're looking to make an impact and advance your marketing career, apply today!
This remote Marketing Operations & Campaign Specialist role offers a competitive salary, relocation assistance, and a comprehensive benefits package, making it an attractive opportunity for marketing professionals.
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