Performance-Driven Designer - Remote Position

About the Role

We are seeking a Performance-Driven Designer to join our team remotely. This role focuses on creating visually engaging assets that drive results across various platforms such as LinkedIn, Meta, YouTube, and TikTok. As a Performance-Driven Designer, you will be instrumental in crafting static and motion graphics that not only capture attention but also contribute directly to our clients' growth objectives.

What You'll Do

• Design compelling static and motion creative assets such as ad sets, landing pages, and social media graphics backed by data insights.
• Create motion graphics and short-form videos optimized for social media advertising platforms, ensuring adherence to platform specifications and attention spans.
• Edit existing video assets into high-performing ad units tailored for different platforms and audience segments.
• Collaborate with media and content teams to align creative assets with campaign goals and audience insights.
• Maintain brand consistency across all static, motion, and video assets while adapting creatively for diverse platforms and target audiences.
• Design and execute A/B tests and experiments using CRO tools like Optimizely, Unbounce, or Crazyegg.
• Conduct user research, usability testing, and heat-mapping analysis to inform and validate design decisions.
• Iterate and refine designs based on testing outcomes, data insights, and stakeholder feedback.
• Manage multiple projects efficiently, providing regular updates and collaborating effectively with internal and client teams.
• Stay informed about industry trends, emerging technologies, and best practices in CRO and user experience design.

Requirements

• 1-3 years of experience in graphic design, with a focus on performance-driven creative and CRO.
• At least 1 year of experience in motion graphics creation.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Basic video editing skills using Adobe Premiere Pro, After Effects, or similar tools.
• Strong portfolio demonstrating creative design work, including digital advertising assets.
• Excellent communication and collaboration abilities for effective teamwork.
• Knowledge of performance marketing metrics such as A/B testing, heat-mapping, and CRO analytics.
• Experience designing for social media platforms like LinkedIn, Instagram, YouTube, and TikTok.
• Ability to manage multiple projects simultaneously in a deadline-driven environment.
• Interest in industry trends, AI, and automation tools that enhance marketing performance.

Nice to Have

• Experience with user research methodologies.
• Familiarity with emerging design tools and technologies.
• Understanding of digital marketing strategies.

What We Offer

• Competitive salary range of $70,000–$80,000 USD annually.
• Comprehensive medical, dental, and vision insurance plans for employees and their families.
• Wellness benefits including mental health support and virtual workouts.
• Generous paid time off including unlimited PTO and paid parental leave.
• Financial benefits including traditional and Roth 401(k) plans with a company match.
• Remote-first work environment with flexibility to work from anywhere in the US.