Director of Organic Growth - Remote Leadership Role

About the Role

We are seeking a strategic and high-ownership Director of Organic Growth to lead and scale a comprehensive organic acquisition engine across multiple discovery channels. This remote role goes beyond traditional SEO, encompassing Search Engine Optimization (SEO), App Store Optimization (ASO), Generative Engine Optimization (GEO), and Extension Store optimization. As a senior leader, you will define the vision, own the roadmap, and lead a high-performing organic growth team. Your work will directly impact traffic, user acquisition, installs, revenue, and global brand visibility.

What You'll Do

• Define and execute a holistic organic growth strategy across SEO, ASO, GEO, and extension platforms.
• Set and track quarterly and annual OKRs tied to impressions, clicks, MAU, installs, and revenue.
• Lead, mentor, and scale the organic growth team, fostering a culture of experimentation and accountability.
• Own and prioritize the organic growth roadmap, balancing quick wins with long-term initiatives.
• Partner cross-functionally to integrate organic growth into product development, launches, and content strategy.
• Influence product roadmap decisions using user intent, search trends, and competitive insights.

Requirements

• 8-10 years of experience in SEO and/or organic growth, with at least 3 years in a leadership role.
• Proven success driving organic growth for high-traffic platforms and consumer applications.
• Deep expertise in technical SEO, content strategy, and link-building.
• Hands-on experience with ASO for iOS and/or Android apps.
• Strong understanding of AI-driven search and emerging GEO practices.
• Proficiency with tools such as Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, and ASO platforms.
• Excellent communication skills with experience presenting to senior leadership.
• Bachelor's degree in Marketing, Business, or a related field.

Nice to Have

• Experience in SaaS, EdTech, or consumer tech environments.
• Exposure to multi-regional and multilingual SEO/ASO strategies.
• Knowledge of structured data, schema markup, and knowledge graph optimization.
• Experience with programmatic SEO and large-scale content generation.
• Background in conversion rate optimization (CRO).

What We Offer

• High Ownership & Impact: Lead and shape organic growth across all discovery surfaces.
• Broad Scope: Work across SEO, ASO, GEO, and extensions in a single leadership role.
• Collaborative Environment: Partner with cross-functional teams in a high-growth setting.
• Remote Flexibility: Enjoy flexible working hours in a remote-first environment.
• Career Growth: Opportunity to lead large-scale initiatives and grow into senior leadership roles.