Digital Marketing Specialist - Remote Position

About the Role

We are seeking a passionate and skilled Digital Marketing Specialist to join our team remotely. As a Digital Marketing Specialist remote, you will be responsible for executing and managing digital marketing campaigns, analyzing performance metrics, and creating strategies that align with our clients' marketing goals. This role offers an exciting opportunity to work closely with a creative team and make a significant impact in the digital marketing landscape.

What You'll Do

• Execute and manage digital marketing campaigns across various platforms.
• Analyze performance metrics to optimize online marketing efforts.
• Manage social media platforms and create engaging content.
• Collaborate with the Creative Strategist and other team members to align marketing strategies.
• Draft, edit, and publish on-brand content for various social media platforms.
• Facilitate page/channel management for social media and reputation management.
• Serve as a community manager by interacting with clients’ audiences and generating leads.
• Provide online reputation management for clients, including monitoring and responding to reviews.

Requirements

• Bachelor’s degree in marketing, communication, journalism, or a related field.
• 1-5 years of experience in digital marketing or related internships.
• Strong writing skills with the ability to evoke emotion and action.
• Proficiency with social media channels and tools, including Meta Business Suite.
• Ability to understand performance reports and analytics (e.g., Google Analytics).
• Detail-oriented and highly organized with the ability to manage multiple projects.
• Excellent communication skills and a proactive problem-solving approach.
• Passion for digital marketing and a results-driven mindset.

Nice to Have

• Graphic design skills and familiarity with Adobe Creative Suite and Canva.
• Video production abilities using tools like iMovie or Final Cut Pro.
• A great sense of humor and a love for dogs.

What We Offer

• Health, dental, and vision insurance coverage assistance after 90 days.
• Paid vacation and sick time after 90 days.
• Opportunity to work with a variety of clients and industries.
• Professional development opportunities in and out of the office.
• Be part of an award-winning, minority-owned firm with a fun and flexible team.