Talantix.io
Shopping Event VIP•09.04.26
AI SCORE 8.5

Creative Lead - Fashion & Social Content (Remote)

$18K–$24K/year
RemoteFashion E-commerceBelgium
Creative Direction•Social Media Strategy•Content Creation•Video Production•AI Workflows•E-commerce

About the Role

We're seeking a Creative Lead - Fashion & Social Content to join our innovative team at Shopping Event VIP. This is a fantastic opportunity to work remotely while driving creative strategies across various social media platforms. As a Creative Lead - Fashion & Social Content remote professional, you will set the creative direction for our brands on platforms like LinkedIn, Instagram, Facebook, TikTok, and Snapchat.

What You'll Do

  • Own the content calendar across multiple platforms, ensuring timely and engaging posts.
  • Set the creative direction for platform-native content, focusing on video-first formats like Reels and TikToks.
  • Direct a team of UGC creators and content producers, overseeing shooting, editing, and execution.
  • Be on camera for key content, showcasing your comfort and confidence in front of the lens.
  • Apply proven creative frameworks from Ad Creative Academy, utilizing insights to enhance content performance.
  • Collaborate with the marketing team to bridge organic and paid content, ensuring cohesive messaging.
  • Drive European expansion creatively, adapting content strategies for new markets.
  • Launch our consumer apps by owning the creative strategy for App Store and Play Store assets.

Requirements

  • A portfolio showcasing your creative direction and content across multiple platforms.
  • Confidence and natural presence on camera.
  • Deep understanding of content performance metrics, including hooks and retention curves.
  • Strong creative vision for short-form video content.
  • Experience with AI workflows and tools, integrating them into your creative process.
  • Genuine passion for fashion and a data-curious mindset.
  • Preferred location in Europe for timezone alignment, but open to the right candidate globally.

Nice to Have

  • Experience with paid social and performance marketing.
  • Multilingual skills, particularly in Dutch or French.
  • Experience in e-commerce or events.
  • Experience managing or directing content creators.

What We Offer

  • Fully remote work with flexible hours.
  • 1 paid week off per quarter in addition to regular time off.
  • Access to cutting-edge tools and technologies, including AI platforms.
  • Opportunity to learn and grow within a fast-paced, modern marketing environment.
  • Visible impact in a company scaling across Europe.
Language Requirements
EnglishC1
Dutch(optional)B2
French(optional)B2
BasicIntermediateAdvancedNative
Why This Job8.5 of 10

This Creative Lead role offers a unique opportunity to shape fashion content strategies in a fully remote setting. With a focus on AI tools and a creative team, you'll have a significant impact on the brand's expansion across Europe.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

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Proficient in using video editing software such as Adobe Premiere Pro or Final Cut Pro for producing high-quality social media content that resonates with fashion audiences.

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Demonstrates a strong understanding of AI workflows in content creation, utilizing tools like Canva's Magic Write or Adobe's AI features to streamline creative processes and enhance productivity.

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Possesses a deep knowledge of e-commerce trends and consumer behavior, particularly in the fashion industry, allowing for data-driven content strategies that effectively engage target demographics.

Learning Resources

→The Ultimate Guide to Social Media Marketingguide
→Creative Direction for Fashion: A Comprehensive Coursecourse
→Video Marketing Strategy: How to Use Video for Growtharticle

Career Path

Creative Lead - Fashion & Social Content(Now)→Head of Creative Marketing(1-2 years)→Chief Marketing Officer (CMO)(3-5 years)

Market Overview

Market Size 2024
$2.5B
Annual Growth
12.3%
AI Adoption in Creative Fields
45%
Investment in E-commerce Tech
+30%
Labour Demand for Creative Roles
+25%
Avg Salary for Creative Leads
$75K

Skills & Requirements

Required
Creative DirectionSocial Media StrategyContent Creation
Growing in Demand
Digital Marketing AnalyticsUser Experience DesignAugmented Reality Content Creation
Declining
Traditional Graphic DesignFlash Animation

Domain Trends

Rise of AI in Content Creation
45% of creative professionals are integrating AI tools to enhance content production, leading to faster turnaround times and increased creativity.
E-commerce Integration in Social Media
60% of brands are utilizing social media platforms for direct sales, reflecting a shift towards integrated e-commerce solutions within social content strategies.
Increased Focus on Sustainability
70% of consumers prefer brands that demonstrate sustainable practices, pushing creative leads to incorporate eco-friendly messaging in campaigns.

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