Senior Performance Marketing Manager - Remote Opportunity

About the Role

We are seeking a results-driven Senior Performance Marketing Manager to join our team at Checkr. This Senior Performance Marketing Manager remote position offers an exciting opportunity to build and scale paid media programs that drive brand awareness, self-serve activations, pipeline, and revenue growth for Truework. As a key player in our marketing team, you will have the chance to influence strategy and execution across various acquisition channels.

What You'll Do

• Own and scale paid media programs across paid search, paid social, display, and retargeting to drive pipeline, self-serve activations, and revenue growth.
• Plan and execute paid media campaigns end-to-end across channels, including strategy, budgeting, targeting, optimization, and performance reporting.
• Run data-driven experiments across messaging, creative, landing pages, and channel mix to identify and scale growth opportunities.
• Analyze full-funnel performance and translate data into actionable recommendations to improve conversion rates, CAC efficiency, and marketing ROI.
• Partner closely with Sales, Product Marketing, RevOps, and Web to align targeting, messaging, follow-up, and measurement across campaigns, including account-based programs.
• Communicate results, insights, and investment recommendations clearly to cross-functional stakeholders and leadership.
• Evaluate and pilot new channels, vendors, and tactics with a bias toward learning, speed, and efficient growth.

Requirements

• 6+ years of experience in performance, demand generation, or growth marketing in the B2B SaaS sector.
• Hands-on ownership of paid media campaigns (i.e., Google Ads, LinkedIn) from strategy through optimization.
• Proven ability to drive pipeline and revenue growth while optimizing CAC, ROAS, and conversion efficiency.
• Strong cross-functional leadership skills, with experience driving alignment across Sales, RevOps, Product Marketing, and external partners.
• Ability to operate independently in a fast-moving, ambiguous environment, managing multiple priorities.
• Experience testing and scaling new channels, programs, and growth opportunities.
• Hands-on experience with core GTM and marketing tools such as Salesforce, Marketo, Google Analytics, and ABM platforms.

Nice to Have

• Experience in a startup environment.
• Familiarity with advanced analytics tools.
• Previous experience in a leadership role.

What We Offer

• A fast-paced and collaborative environment.
• Learning and development allowance.
• Competitive cash and equity compensation and opportunity for advancement.
• 100% medical, dental, and vision coverage.
• Up to $25K reimbursement for fertility, adoption, and parental planning services.
• Flexible PTO policy.
• Monthly wellness stipend.