Senior Design Manager - Experience-Led Growth

About the Role

We are seeking a Senior Design Manager for Experience-Led Growth to join Manychat, a leading Chat Marketing platform. As a Senior Design Manager, you will play a pivotal role in shaping our design vision and strategy, focusing on enhancing user experiences that drive growth and engagement. This is a unique opportunity to lead design initiatives that impact millions of users worldwide while working in a dynamic, fast-paced environment.

What You'll Do

• Own the end-to-end design vision for our Experience-Led Growth initiatives, guiding creators, agencies, and marketing experts through their journey from activation to expansion and monetization.
• Report directly to the head of product design and build strong partnerships with engineering and product leadership.
• Inspire and mentor the growth design team to create human-centered solutions that elegantly balance user needs with business objectives.
• Collaborate strategically with cross-functional teams to craft and deliver experiences that create lasting user satisfaction while driving business growth.
• Lead strategic exploration initiatives that identify and de-risk high-impact experience opportunities with significant potential.
• Oversee comprehensive research and discovery initiatives spanning your product area and potentially the entire product ecosystem with peers from product, design, and marketing teams to ensure informed decision-making.
• Guide the complete design process from opportunity identification and discovery through ideation, implementation, and delivery.
• Be an ambassador for design excellence and ensure deliverables consistently meet user needs while driving measurable business impact.

Requirements

• 10+ years of experience in product design, with at least 4 years leading cross-functional teams in ELG or growth environments.
• A strong portfolio of growth-driving product work, especially across onboarding, activation, and retention.
• Deep fluency in user behavior, product psychology, and lifecycle design.
• Experience designing and scaling experimentation systems and frameworks (e.g., A/B testing, metric instrumentation).
• Strong systems thinking, information architecture skills, and design expertise on patterns for multi-channel, component-based environments.
• Exceptional communication and storytelling skills to articulate strategic design decisions and lead a culture of innovation.

Nice to Have

• Proven experience leading and managing remote/hybrid design teams successfully in tech start-ups and scale-up contexts.
• Solid understanding of computational principles (e.g., data structures), automation concepts, and automation workflows.

What We Offer

• Hybrid onboarding to start work remotely and relocation support for you and your family.
• Comprehensive health insurance for both you and your family.
• Professional development budget for conference tickets, online courses, and other relevant resources to help you grow.
• Flexible benefits package to tailor perks that matter most for you.
• Hybrid work and generous leave options to prioritize your work-life balance.
• In-office perks, including free meals and snacks.
• Company-funded sport activities, annual offsites, and team-building events.