TechMagic11.04.26
AI SCORE 8.5

Product Marketing Manager - B2B SaaS Focus

$90K–$120K/year

About the Role

We are seeking a Product Marketing Manager remote to join TechMagic as we launch a product-focused division dedicated to building and scaling B2B SaaS applications. In this foundational role, you will take full ownership of product-led revenue growth (MRR) across our growing portfolio of SaaS products, including Invoice Generator, MagicCV, and MagicScreen. This is an exciting opportunity to define how product marketing works at TechMagic and to shape the future of our product marketing function.

What You'll Do

  • Define product positioning, messaging, and value propositions for each product and target segment.
  • Translate product capabilities into clear customer benefits and use cases.
  • Own ICP definition, segmentation, and JTBD frameworks.
  • Develop and maintain core PMM assets: messaging frameworks, landing page narratives, onboarding flows, and sales enablement materials.
  • Build and execute go-to-market strategies for new launches, features, and pricing experiments.
  • Partner with SEO, PPC, and SDR teams to drive trial, activation, conversion, and expansion.
  • Be accountable for MRR growth metrics, including conversion rates, churn, and LTV.
  • Run fast, structured experiments across pricing and packaging to optimize performance.

Requirements

  • 3+ years of Product Marketing experience for digital products (SaaS, B2B/B2C apps, or software platforms).
  • Proven ability to own product positioning, messaging, and go-to-market strategy end-to-end.
  • Strong revenue and funnel mindset, with experience impacting activation, conversion, retention, and MRR.
  • Hands-on experience working closely with Product, Engineering, Growth Marketing, and Sales/SDR teams.
  • Strong analytical and data-driven mindset, able to translate insights into growth actions and experiments.

Nice to Have

  • Experience in B2B SaaS, especially product-led growth (PLG) models.
  • Experience with freemium, trial-based, or self-serve SaaS products.
  • Experience supporting multiple products or a product portfolio.

What We Offer

  • Opportunity to work with international clients.
  • Work from anywhere (fully remotely or in our office).
  • Paid vacations and sick leaves, additional days off, relocation bonus.
  • Wellness benefits including medical insurance and health check-ups.
  • Education opportunities including tech talks, courses, and certifications.
Language Requirements
EnglishC1
BasicIntermediateAdvancedNative
Why This Job8.5 of 10

This role offers a unique opportunity to shape the product marketing function at TechMagic, with direct influence on product direction and revenue growth.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

About TechMagic

Explore TechMagic careers in 2026 and discover exciting job opportunities across remote, hybrid, and office roles. Leverage advanced filters to refine your job search and gain insights into the company culture. Our application tracking system helps you stay organized while applying for positions at TechMagic. Join us and take the next step in your career with TechMagic today!

Industry
Tech
Location
Remote

Who Will Succeed Here

Proficient in using analytics tools like Google Analytics and Mixpanel to drive data-informed decisions for optimizing B2B SaaS product marketing strategies.

Self-motivated and disciplined in a remote work environment, demonstrating strong time management skills and the ability to independently prioritize tasks in a fast-paced setting.

Experience in developing and executing go-to-market strategies for SaaS products, with a proven track record in customer segmentation and targeted marketing campaigns that enhance product visibility and drive user acquisition.

Learning Resources

Product Marketing for Technology Companiescourse

Career Path

Product Marketing Manager - B2B SaaS Focus(Now)Senior Product Marketing Manager(2-4 years)Director of Product Marketing(4-6 years)

Market Overview

Market Size 2024
$55B
Annual Growth
15.2%
AI Adoption in Marketing
78%
Investment in SaaS Marketing Tools
+35%
Labour Demand for Product Marketers
+25%
Avg Salary for Product Marketing Manager
$115K

Skills & Requirements

Required
Product MarketingSaaSGo-to-Market Strategy
Growing in Demand
Data AnalyticsContent MarketingCustomer Experience Optimization
Declining
Traditional Marketing TechniquesPrint Advertising

Domain Trends

Increased Use of AI in Product Marketing
79% of B2B marketers are leveraging AI tools to enhance targeting and personalization in their campaigns.
Shift Towards Account-Based Marketing (ABM)
72% of B2B organizations are adopting ABM strategies, which focus on personalized marketing for high-value accounts.
Growing Importance of Customer Data Platforms (CDPs)
The CDP market is projected to grow by 25% annually, with 65% of B2B marketers planning to integrate CDPs into their marketing strategies.

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