Talantix.io
Kaye/Bassman International•10.02.26
AI SCORE 8.5

Marketing Manager - Medical Device Company

$90K–$130K/year
HybridMedical Device ManufacturingRelocation
Marketing Strategy•Branding•Positioning•Collateral Development•Market Analysis•Cross-Functional Collaboration

About the Role

We are seeking a Marketing Manager to join a high-growth medical device company. This Marketing Manager remote position will focus on driving adoption for a market-leading portfolio in the US and globally. You will be part of a collaborative team that emphasizes coaching and growth, contributing to a culture where employees thrive.

What You'll Do

  • Develop and implement marketing strategies and programs to drive commercial adoption.
  • Create branding, positioning, and messaging for the product portfolio.
  • Produce collateral materials to support marketing initiatives.
  • Build relationships with surgeon KOLs and educate customers and the sales team on product benefits.
  • Gather commercial data to track portfolio growth and competitive intelligence.

Requirements

  • 5+ years of marketing experience in the medical device sector; candidates with 8+ years may qualify for a Senior Marketing Manager role.
  • Experience in downstream marketing with surgical products.
  • A bachelor’s degree is required; an MBA is preferred.
  • Strong presentation skills and executive presence are essential.
  • Ability to work in cross-functional teams with marketing, sales, medical affairs, and regulatory departments.

Nice to Have

  • Experience in a high-growth environment.
  • Familiarity with global marketing strategies.
  • Proven track record of successful marketing campaigns.

What We Offer

  • Competitive salary range of $90,000 - $130,000.
  • Relocation assistance available for candidates moving to the San Francisco Bay Area.
  • Hybrid work environment with flexibility in work-from-home options.
  • Opportunities for professional development and growth within the company.
  • A collaborative and supportive company culture.
Why This Job8.5 of 10

This Marketing Manager role offers a unique opportunity to drive marketing strategies in a high-growth medical device company. With a collaborative culture and relocation support, it's an attractive position for experienced marketers.

Salary Range
Required
0/1
Optional
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Bonus
0/1

Who Will Succeed Here

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Proficient in digital marketing tools such as HubSpot and Google Analytics, enabling data-driven decision-making for marketing strategies in the medical device sector.

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Adaptable and proactive, thriving in a hybrid work environment by effectively managing time and communication across teams while maintaining a focus on collaborative project outcomes.

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Analytical mindset with experience in conducting market analysis and competitor research, ensuring that branding and positioning strategies are informed by current industry trends and customer needs.

Learning Resources

→Marketing Strategy: How to Create a Marketing Plancourse
→Developing Your Brand Strategyarticle
→Market Analysis: A Guide to Understanding Your Marketguide

Career Path

Marketing Coordinator(Now)→Marketing Manager - Medical Device Company(1-2 years)→Director of Marketing(3-5 years)

Market Overview

Market Size 2024
$45B
Annual Growth
12.5%
AI Adoption in Marketing
70%
Investment in Digital Marketing
+35%
Labour Demand for Marketing Roles
+15%
Avg Salary for Marketing Managers
$95K

Skills & Requirements

Required
Marketing StrategyBrandingPositioning
Growing in Demand
Data AnalyticsContent MarketingSEO/SEM Strategies
Declining
Traditional Print AdvertisingCold Calling Techniques

Domain Trends

Increased Use of AI in Marketing
By 2025, 80% of marketing decisions will be influenced by AI, optimizing targeting and personalization.
Shift Towards Digital-First Strategies
Over 60% of marketing budgets are now allocated to digital channels, reflecting a significant shift from traditional media.
Emphasis on Customer Experience (CX)
Companies focusing on CX see a 20% increase in customer retention rates, making it a key area for marketing strategies.

Industry News

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