Product Marketing Specialist - Remote Opportunity

About the Role

We are seeking a Product Marketing Specialist to join our dynamic team at Raintree Systems. This is a remote position that allows you to work from designated states in the U.S. As a Product Marketing Specialist, you will play a crucial role in shaping the future of therapy technology, making a significant impact on our products and the lives of our users.

What You'll Do

• Support product positioning, messaging, and value proposition development across core products and new innovations.
• Partner with Product Management to understand roadmap priorities and customer needs, translating them into market-ready narratives.
• Contribute to go-to-market (GTM) plans for launches and enhancements, including defining target audiences, key messages, and success metrics.
• Develop and maintain customer personas and insights to inform content and campaigns.
• Create and update sales enablement materials such as pitch decks and competitive battlecards.
• Coordinate with Marketing, Sales, Customer Success, and Product teams to ensure consistent messaging and execution.
• Gather market intelligence and share actionable insights with stakeholders.
• Support product webinars and events for prospects and customers.

Requirements

• Self-starter with a motivated attitude and the ability to execute independently.
• Experience in product marketing or B2B marketing, preferably in a SaaS or technology environment.
• Strong writing and storytelling skills, capable of simplifying complex concepts into clear messaging.
• Demonstrated experience supporting product launches and GTM execution.
• Understanding of marketing fundamentals, including segmentation and positioning.
• Strong project management skills, with the ability to manage multiple priorities simultaneously.
• Analytical mindset with the ability to use data to inform decisions.
• Familiarity with marketing and collaboration tools such as CRM and project management software.

Nice to Have

• Experience in agile working environments.
• Ability to influence cross-functional teams without direct authority.
• Passion for experimentation and innovation.

What We Offer

• Fully remote work environment.
• Paid Time Off and 11 paid holidays per year.
• Health, Dental, and Vision insurance.
• 401K with company match.
• Disability and life insurance.
• Employee Assistance Program.
• Paid parental leave.