Product Manager - Engagement & Subscriptions (Remote)

About the Role

We are looking for a Product Manager - Engagement & Subscriptions to join our dynamic team at Webedia, where you will lead the growth of our communities and subscription model. This remote Product Manager role focuses on enhancing user engagement, improving conversion rates, and retaining our current users. You will work closely with a diverse team, leveraging your skills to make a significant impact on our digital content platforms.

What You'll Do

• Manage the conversion funnel to ensure a seamless registration, login, and payment process across our sites.
• Define, analyze, and optimize conversion flows to increase registered users and subscription conversions step by step.
• Lead engagement strategies to enhance recurring usage and reduce churn rates.
• Design business rules for CRM and marketing automation to enhance user participation and community sentiment.
• Translate business needs into clear user stories for development teams, ensuring effective communication with technical, product, UX, editorial, and data teams.
• Monitor daily key performance indicators (KPIs) such as sign-ups, churn rate, lifetime value (LTV), and average revenue per user (ARPU).
• Conduct actionable data analysis to propose improvements, hypotheses, and A/B tests.
• Make data-driven decisions to optimize user experience continuously.

Requirements

• 3-4 years of experience in Digital Product Management, Growth, or Marketing, focusing on engagement, communities, or subscription models.
• Proven experience in managing paid subscriptions and growing digital products.
• Technical-functional profile: understanding of CMS logic, APIs, user flows, and payment gateways.
• Experience with CRM and Marketing Automation tools.
• Strong analytical skills and results-oriented mindset.
• Hands-on experience with testing, iterating, and executing projects.
• Ability to articulate concrete projects and their real impact on business.
• High proficiency in English (minimum B2 level).

Nice to Have

• Previous experience in digital media or content companies.

What We Offer

• An excellent work environment with a talented and dynamic team.
• The opportunity to work with leading brands and personalities in innovative projects.
• Responsibility from day one and opportunities for professional and personal growth.
• Permanent contract with a full-time schedule of 37.5 hours per week.
• 22 vacation days per year plus 3 additional days provided by the company.
• Continuous training in English and French.
• Flexible compensation options: meal tickets, transportation, and childcare.
• 50% coverage of health insurance.

If you are passionate about this opportunity, Webedia is the ideal place for your professional development. We look forward to meeting you soon!