Performance-Driven Graphic Designer - Remote

About the Role

Directive is seeking a Performance-Driven Graphic Designer to join our innovative team remotely. In this role, you will create compelling visual content that drives business results across various digital platforms. As a Performance-Driven Graphic Designer, you will have the opportunity to showcase your creativity and design skills while making a significant impact on our clients' marketing efforts.

What You'll Do

• Design and produce high-quality graphic assets for digital marketing campaigns, including social media ads and landing pages.
• Create motion graphics and short-form video content optimized for platforms like LinkedIn, Instagram, and YouTube.
• Collaborate with cross-functional teams to align design projects with business objectives and audience insights.
• Implement A/B tests and other optimization strategies using CRO tools such as Optimizely and Unbounce.
• Conduct user research and usability testing to gather insights that inform design decisions.
• Maintain brand consistency across all design assets while adapting to different audience segments.
• Stay updated on industry trends and best practices in graphic design and performance marketing.
• Manage multiple design projects simultaneously while effectively communicating with stakeholders.

Requirements

• 1-3 years of experience in graphic design, with a focus on performance-driven creative.
• Proficiency in Adobe Creative Suite, including Figma, Photoshop, and Illustrator.
• Basic experience with video editing and motion graphics using Adobe Premiere Pro and After Effects.
• Strong communication and collaboration skills, with the ability to work effectively in a remote team environment.
• Knowledge of performance marketing metrics, including A/B testing and CRO analytics.
• Passionate about staying ahead of industry trends and leveraging new technologies.

Nice to Have

• Experience with heat mapping and user behavior analysis tools.
• Familiarity with digital marketing strategies and campaign management.
• Understanding of SEO principles and how they relate to graphic design.

What We Offer

• Competitive salary range of $70,000 - $80,000 per year.
• Comprehensive medical, dental, and vision insurance plans.
• Unlimited PTO with a minimum of 2 weeks off, plus paid company holidays.
• 401(k) plan with a 3% company match.
• Access to mental health resources and wellness programs.
• Flexible remote work environment with opportunities for collaboration.
• Annual bonus based on tenure and performance.