Head of Brand and Marketing - Remote Opportunity

About the Role

We are seeking a Head of Brand and Marketing to join Aurora, a pioneering company at the intersection of lifestyle and technology. This remote position offers an exciting opportunity to shape the brand identity of a company that is revolutionizing how individuals manage their time and experiences. As the Head of Brand and Marketing, you will play a crucial role in defining how Aurora is perceived across various touchpoints, ensuring our brand resonates with high-performance individuals seeking to master the art of living.

What You'll Do

• Own core KPIs and budgets focused on building a magnetic brand that attracts high-value prospective members and deepens engagement with Aurora's existing community.
• Lead Aurora's brand identity, narrative, and engagement strategy across all touchpoints, ensuring a cohesive experience.
• Oversee the external content ecosystem across social, editorial, and specialist distribution channels.
• Manage and execute events, experiences, and brand activations that reinforce our narrative and cultural position.
• Identify and execute press, media, and PR opportunities to expand Aurora's visibility and cultural relevance.
• Ensure brand alignment across suppliers, partners, and provider communications.

Requirements

• Proven ability to build coherent narrative architectures that connect product, culture, and storytelling into a compelling brand universe.
• Experience in translating a brand vision into a full activation engine, including strategy, budgeting, and execution.
• Capability to manage creative production pipelines, including content production and event activations.
• Strong understanding of modern distribution systems and how ideas travel across social and cultural channels.
• Ability to build feedback loops and performance metrics to refine brand strategy based on data.
• Exceptional taste and editorial judgment, with the ability to identify culturally relevant ideas and collaborators.
• Experience working cross-functionally to ensure a consistent brand narrative across all touchpoints.

Nice to Have

• Experience in the AI and lifestyle sectors.
• Familiarity with high-performance living concepts.
• Previous roles in brand strategy or marketing leadership.

What We Offer

• Competitive salary of $215,000, including bonuses and equity options.
• Flexible remote work days.
• Lifestyle access perks and exclusive events.
• Annual education budget of $2,000.
• Comprehensive health benefits with 90% coverage, including dental and vision.
• Generous parental leave policy.
• Access to wellness subscriptions like Whoop or Oura Ring.
• All necessary tech equipment to perform at your best.