AI SCORE 8.5

Google Ads Specialist - Remote PPC Search Expert

$72K–$90K/year

About the Role

We are hiring a Google Ads Specialist to join our dynamic team in a fully remote capacity. As a Google Ads Specialist, you will manage and optimize paid search campaigns across multiple client accounts. This role is perfect for someone who thrives in a PPC environment and is looking to make a significant impact on performance marketing.

What You'll Do

  • Manage and optimize Google Ads and PPC lead generation campaigns to drive results.
  • Build and maintain account structures, keyword strategies, bidding, and ad testing frameworks.
  • Set up and maintain accurate conversion tracking, including call tracking tools like CallRail.
  • Monitor performance and make data-driven optimizations to improve results.
  • Create and maintain reporting dashboards and performance summaries for clients.
  • Conduct Google Ads and paid search audits for prospects and existing clients.
  • Document gaps and optimization opportunities in clear audit reports.
  • Work independently while staying aligned with leadership and the performance marketing team.
  • Join client calls over time as responsibilities expand.

Requirements

  • 3+ years of hands-on experience as a Google Ads Specialist, PPC Specialist, or Paid Search Manager.
  • Strong understanding of paid search strategy, campaign structure, and optimization best practices.
  • Advanced experience with conversion tracking and call tracking integrations.
  • Ability to independently plan, launch, and optimize campaigns.
  • Strong analytical thinking and attention to detail.
  • Clear written communication skills.
  • Comfort working remotely with minimal supervision.
  • Availability to work US East Coast business hours.

Nice to Have

  • Experience with Meta Ads or other performance marketing channels.
  • Prior agency experience.
  • Google Ads certification.
  • Client-facing or consulting experience.

What We Offer

  • Ownership over the paid search accounts you manage.
  • Gradual onboarding with support and context.
  • Clear growth path into senior PPC or Performance Marketing Manager responsibilities.
  • Collaborative, low-ego team focused on results.
  • Fully remote role aligned with US business hours.
Language Requirements
EnglishC1
BasicIntermediateAdvancedNative
Why This Job8.5 of 10

This Google Ads Specialist role offers a unique opportunity to work remotely while managing impactful PPC campaigns. With a clear growth path and supportive team, it's an excellent chance for career advancement.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

About Magma Holding Company

Explore career opportunities at Magma Holding Company in 2026. Browse a variety of remote, hybrid, and office roles tailored to your expertise. Utilize our advanced filters to find the perfect job match, track your applications seamlessly, and gain valuable insights into the company. Discover your next position with Magma Holding Company and take the next step in your career journey today.

Industry
Tech
Location
Remote

Who Will Succeed Here

Proficient in Google Ads and PPC strategies, with a strong understanding of conversion tracking and data analysis to drive campaign performance for multiple clients.

Self-motivated and disciplined, thriving in a fully remote work environment, capable of managing multiple tasks effectively and meeting tight deadlines without direct supervision.

Analytical mindset with a focus on performance marketing metrics, able to leverage data insights to optimize campaigns and improve ROI consistently.

Learning Resources

Google Ads Certificationcourse

Career Path

Google Ads Specialist - Remote PPC Search Expert(Now)PPC Manager(1-2 years)Digital Marketing Director(3-5 years)

Market Overview

Market Size 2024
$300B
Annual Growth
12.5%
AI Adoption in PPC
65%
Investment in Digital Advertising
+25%
Labour Demand for PPC Specialists
+20%
Avg Salary for Google Ads Specialists
$75K

Skills & Requirements

Required
Google AdsPPCPerformance Marketing
Growing in Demand
Search Engine Optimization (SEO)Data Visualization Tools (e.g., Tableau, Google Data Studio)Marketing Automation (e.g., HubSpot, Marketo)
Declining
Keyword Stuffing TechniquesTraditional Media Buying

Domain Trends

Increased Use of AI in Ad Targeting
AI algorithms are enhancing ad targeting accuracy, with 65% of marketers reporting improved ROI due to AI-driven insights.
Shift Towards Performance-Based Marketing
Performance marketing budgets are increasing by 30% year-over-year, as businesses prioritize measurable outcomes.
Growth of Video Ads in PPC Campaigns
Video ad spend is projected to grow by 20% in 2024, highlighting the importance of video content in PPC strategies.

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