Digital Marketing Specialist - Remote Opportunity

About the Role

We are seeking a talented Digital Marketing Specialist to join our team remotely. In this role, you will develop and execute digital marketing strategies that effectively promote the initiatives and programs of AFWERX. As a Digital Marketing Specialist, you will play a crucial role in enhancing our online presence and driving engagement through various digital channels.

What You'll Do

• Develop and implement comprehensive digital marketing strategies to promote AFWERX's mission and initiatives.
• Manage the creation and distribution of engaging content across social media, websites, and email campaigns.
• Monitor and analyze digital marketing performance metrics to optimize campaigns and drive results.
• Collaborate with internal teams to ensure consistency and alignment of messaging across all digital channels.
• Stay updated with the latest trends in digital marketing and recommend innovative strategies to reach target audiences effectively.
• Provide regular reports on the effectiveness of digital marketing efforts and key performance indicators.
• Ensure consistency of the AFWERX brand and communication across all products.
• Participate in discussions to gather critical information for product development and inform team members on strategic knowledge.

Requirements

• Must have a DoD Secret clearance or higher.
• Degree or certificate in marketing, communications, or a related field.
• Proven experience in digital marketing with at least 3+ years in a military or government context.
• Strong understanding of digital marketing principles, strategies, and tactics, particularly in social media, content marketing, and SEO.
• Ability to strategize, execute, and analyze social media campaigns across various platforms.
• Proficiency in analytics tools to track and interpret data for campaign success.
• Exceptional communication skills, both written and verbal.
• Proficiency in digital marketing tools such as Google Analytics, Hootsuite, and Adobe Creative Suite.

Nice to Have

• Basic knowledge of web development and user experience.
• Experience in creating and executing email campaigns.
• Flexibility to work in fast-paced environments and adapt to changing priorities.

What We Offer

• Competitive salary ranging from $70,000 to $90,000 annually.
• Comprehensive health plan including dental and vision coverage.
• Company-paid life and disability insurance policies.
• 401(k) plan with company match.
• Educational reimbursement program.
• Remote work flexibility.