Social Media & Partnership Manager - Remote Opportunity

About the Role

We’re hiring a Social Media & Partnership Manager to join our fast-growing startup, Lively Root. This remote role offers the opportunity to shape our brands’ voices and make a significant impact from day one. As a key player in our marketing team, you will manage the social presence of both Lively Root and Hey Rooted, driving engagement and community growth.

What You'll Do

• Own and manage our social channels (Instagram, TikTok, Meta, Pinterest, Twitter/X), including strategy, content creation, scheduling, and performance reporting.
• Create and manage video content — from concept through filming/editing to publishing.
• Develop a content calendar aligned with campaigns, seasonal trends, and business priorities.
• Monitor trends and platform updates to keep our content fresh and relevant.
• Engage with our community across platforms — responding to comments, DMs, and mentions in a timely, on-brand way.
• Build authentic relationships with followers and foster a sense of community around our brands.
• Identify, vet, and manage influencer relationships and campaigns when they arise.
• Coordinate gifting, deliverables, and performance tracking for influencer partnerships.
• Plan and execute social giveaways from concept to completion.
• Support PR efforts as needed — including press outreach, product sends, and media relationships.
• Collaborate with the team on photoshoots and asset creation.
• Manage and organize the brand asset library (photos, videos, graphics).
• Report on social performance and share insights to inform strategy.

Requirements

• 5+ years of experience in social media, content creation, or a related marketing role — brand-side or agency experience both welcome.
• Strong knowledge of major social platforms and what makes content perform on each.
• Hands-on video creation and editing skills (comfortable on-camera direction, basic editing, reels/TikToks).
• Experience managing influencer campaigns and/or community engagement.
• Proven ability to manage multiple brands simultaneously while keeping each voice and visual identity distinct.
• Strong writing skills and an eye for visuals and on-brand aesthetics.
• Experience with tools like Later, Canva, Adobe/Figma, Asana, or similar platforms is a plus.
• Data-savvy — comfortable pulling metrics and using them to tell a story and refine strategy.

What We Offer

• Direct ownership of social strategy for two growing consumer brands — with room to build, experiment, and make your mark.
• A small, tight-knit team where your work is visible, your ideas are heard, and you’re never just a cog.
• Competitive salary + benefits.
• Fully remote — work from anywhere.