Talantix.io
Manta Network•17.02.26
AI SCORE 8.5

Remote Japan Marketing Manager - Web3 & Crypto Focus

$80K–$100K/year
RemoteCrypto/Web3
Crypto•DeFi•Campaign Management•Marketing Strategy•Community Engagement•Content Creation•Web3

About the Role

We are looking for a Remote Japan Marketing Manager to join our dynamic team at Manta Network, powered by p0x labs. In this role, you will be responsible for developing and executing comprehensive marketing strategies tailored for the Japanese market. As a key player in our marketing team, you will collaborate closely with global marketing, product business development, and community teams to enhance brand awareness, drive user acquisition, and foster ecosystem growth. This position is ideal for someone who possesses a deep understanding of both Web3.0 and the unique characteristics of the Japanese market.

What You'll Do

  • Develop and execute go-to-market (GTM) strategies for the Japan market that align with local objectives.
  • Analyze local market trends, competitors, and user behavior within the Web3.0 space.
  • Identify growth opportunities in decentralized finance (DeFi), Web3 applications, and decentralized social platforms.
  • Plan and manage integrated marketing campaigns, both online and offline, ensuring localization of global brand messaging for Japanese audiences.
  • Track campaign performance and conduct ROI analysis to optimize marketing efforts.
  • Build and promote the growth of the Japanese Web3.0 community through platforms like Telegram, X, and Discord.
  • Collaborate with key opinion leaders (KOLs), media, and partners within Japan’s crypto ecosystem.
  • Support local events, meetups, conferences, and hackathons to enhance community engagement.
  • Lead the Japanese content strategy across social media, blogs, PR, and newsletters, ensuring high-quality communication in both Japanese and English.

Requirements

  • 1+ years of marketing experience in Japan, preferably with local or international companies.
  • Experience in the Web3.0, crypto, or blockchain industry is essential.
  • Native-level proficiency in Japanese and business-level proficiency in English (both spoken and written).
  • Demonstrated experience in community building and KOL cooperation.
  • Ability to work effectively in international teams.

Nice to Have

  • Hands-on experience in areas such as DeFi, GameFi, or decentralized social platforms.
  • Familiarity with Japan’s crypto regulations and market environment.

What We Offer

  • Competitive salary range of $80,000 - $100,000 per year.
  • Flexible remote work environment allowing you to work from anywhere.
  • Opportunities for professional growth and development within the rapidly evolving Web3.0 space.
  • Collaborative and innovative team culture.
  • Engagement with cutting-edge projects in the crypto industry.
Language Requirements
JapaneseNative
EnglishB2
BasicIntermediateAdvancedNative
Why This Job8.5 of 10

This Remote Japan Marketing Manager position at Manta Network offers a unique opportunity to work in the growing Web3 space, with a competitive salary and flexible work arrangements.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

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Deep understanding of Web3 technologies and trends, especially in the context of the Japanese market, to create targeted marketing strategies that resonate with local users.

→

Proven ability in community engagement through platforms like Discord and Telegram, leveraging these channels to build and maintain a loyal user base in the crypto space.

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Experience in creating content that simplifies complex DeFi concepts for a Japanese audience, demonstrating both creativity and technical knowledge in the crypto field.

Learning Resources

→Ultimate Guide to Marketing in the Web3 Worldguide
→Digital Marketing Strategy Coursecourse
→The Complete Guide to Community Managementarticle

Career Path

Remote Japan Marketing Manager - Web3 & Crypto Focus(Now)→Marketing Director - Crypto Initiatives(1-2 years)→Chief Marketing Officer (CMO) - Web3 Company(3-5 years)

Market Overview

Market Size 2024
$9.5B
Annual Growth
35.7%
AI Adoption in Marketing
72%
Investment in Web3 Marketing
+150%
Labour Demand for Marketing Managers in Crypto
+60%
Avg Salary for Marketing Manager in Web3
$120K

Skills & Requirements

Required
CryptoDeFiCampaign Management
Growing in Demand
Data Analytics for MarketingSocial Media AdvertisingInfluencer Marketing
Declining
Traditional SEO TechniquesEmail Marketing Automation

Domain Trends

Rise of Decentralized Marketing
As Web3 technologies gain traction, decentralized marketing strategies are becoming essential, with 45% of marketers planning to shift their strategies to align with decentralized platforms.
Increased Focus on Community Engagement
Community engagement is crucial in the crypto space, with 80% of consumers preferring brands that actively engage with their communities, leading to higher customer loyalty.
Integration of AI in Campaign Management
AI tools are being increasingly adopted for campaign management, with a reported 65% of marketing teams using AI to optimize their campaigns in real-time.

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