Talantix.io
Socure•07.03.26
AI SCORE 8.5

Remote Field Marketing Manager - Drive Engagement and Growth

$90K–$120K/year
RemoteB2B SaaS
Marketing Automation•Lead Generation•Account-Based Marketing•Event Management•ROI Reporting•B2B Marketing

About the Role

We are seeking a talented and motivated Remote Field Marketing Manager to join our dynamic team at Socure. In this role, you will be responsible for driving engagement and growth through innovative marketing strategies tailored for the B2B SaaS industry. As a Remote Field Marketing Manager, you will collaborate closely with sales and product teams to create impactful marketing campaigns that resonate with our target audience.

What You'll Do

  • Develop and execute comprehensive field marketing strategies to generate leads and drive brand awareness.
  • Collaborate with sales teams to align marketing initiatives with business goals and objectives.
  • Plan and manage events, webinars, and trade shows to engage potential clients and showcase our solutions.
  • Analyze campaign performance and ROI reporting to optimize marketing efforts and improve results.
  • Build and maintain strong relationships with key stakeholders and partners to enhance community engagement.

Requirements

  • 3-5 years of experience in field marketing or related roles, with a focus on B2B SaaS.
  • Strong understanding of lead generation strategies and account-based marketing.
  • Proficiency in marketing automation tools and CRM systems.
  • Excellent communication and interpersonal skills to foster relationships with clients and partners.
  • Ability to analyze data and derive actionable insights to inform marketing strategies.

Nice to Have

  • Experience with AI and ML technologies in marketing.
  • Familiarity with Golang, microservices, and RESTful APIs.
  • Knowledge of event management tools and experiential marketing techniques.

What We Offer

  • Competitive salary ranging from $90,000 to $120,000 per year.
  • Flexible remote work environment that promotes work-life balance.
  • Opportunities for professional development and career growth.
  • Diverse and inclusive workplace culture that values your unique contributions.
  • Comprehensive benefits package including health, dental, and vision insurance.
Why This Job8.5 of 10

This Remote Field Marketing Manager role at Socure offers a unique opportunity to drive engagement and growth in the B2B SaaS sector. With a competitive salary and a flexible work environment, it's an attractive position for marketing professionals.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

→

Proficient in marketing automation tools like HubSpot or Marketo, with a strong ability to design and execute lead nurturing campaigns that enhance customer engagement in a B2B environment.

→

Strong analytical mindset with experience in ROI reporting, leveraging data from platforms like Google Analytics and Salesforce to optimize marketing strategies and drive measurable growth.

→

Demonstrates a proactive approach to account-based marketing (ABM), capable of developing tailored campaigns for high-value accounts while effectively collaborating with remote sales teams.

Learning Resources

→The Ultimate Guide to Marketing Automationguide
→B2B Marketing: The Complete Guidecourse
→How to Measure ROI in Marketingarticle

Career Path

Remote Field Marketing Manager(Now)→Senior Field Marketing Manager(1-2 years)→Director of Marketing(3-5 years)

Market Overview

Market Size 2024
$9.6B
Annual Growth
14.3%
AI Adoption in Marketing Automation
67%
Investment in Marketing Tech
+25%
Labour Demand for Marketing Roles
+18%
Avg Salary for Marketing Automation Managers
$95K

Skills & Requirements

Required
Marketing AutomationLead GenerationAccount-Based Marketing
Growing in Demand
Data AnalyticsContent MarketingSEO Optimization
Declining
Email List SegmentationTraditional Print Marketing

Domain Trends

Rise of AI-Driven Personalization
Over 60% of marketers are using AI to personalize customer experiences, leading to a 20% increase in engagement rates.
Integration of Marketing Automation with CRM Systems
85% of organizations are integrating marketing automation with CRM, enhancing lead tracking and improving ROI by up to 30%.
Focus on Account-Based Marketing (ABM)
Companies using ABM strategies have reported a 40% increase in revenue from targeted accounts, making it a crucial approach in B2B marketing.

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