Media Buyer - Experimentation Focus (Remote)

About the Role

We are looking for a Media Buyer - Experimentation Focus (Remote) to join our dynamic team. In this role, you will be responsible for driving growth through innovative media buying strategies and experimentation. You will work closely with cross-functional teams to optimize campaigns and enhance performance metrics.

What You'll Do

• Develop and execute media buying strategies focused on experimentation and A/B testing.
• Analyze campaign performance using analytics tools such as GA4 and Excel.
• Collaborate with creative teams to design compelling ad creatives that resonate with target audiences.
• Manage digital campaigns across various platforms including Google Ads and Facebook Ads.
• Utilize statistical methodologies to inform decision-making and optimize media spend.
• Monitor industry trends and competitor strategies to stay ahead in the market.
• Report on campaign performance and provide actionable insights to stakeholders.
• Participate in regular team meetings to share findings and strategies for continuous improvement.

Requirements

• 3+ years of experience in media buying or performance marketing.
• Strong understanding of digital marketing principles and CRO.
• Proficiency in analytics tools (e.g., GA4, Excel).
• Experience with A/B testing and experimentation methodologies.
• Excellent communication and visual design skills.
• Ability to work independently and manage multiple projects simultaneously.
• Familiarity with B2C sales and customer service principles.

Nice to Have

• Experience in ecommerce and paid media buying.
• Knowledge of decision science and statistical analysis.
• Graphic design skills for ad creation.

What We Offer

• Remote work flexibility and a supportive work environment.
• Home office budget to set up your workspace.
• Health and wellness budget for personal development.
• 25+ days of holidays plus 2 paid volunteering days per year.
• Achievement bonus based on performance.
• Exclusive access to company products and services.
• Regular team-building activities to foster collaboration.
• A flatwork culture that promotes influence and innovation.