About the Role

We're hiring a Marketing Lead to join Archer, an innovative aerospace company based in San Jose, California. As a Marketing Lead, you will play a crucial role in supporting Archer’s Advanced Technologies efforts. This mid-level position is perfect for someone passionate about technology and aviation, who understands the integrated marketing ecosystem. You will work closely with various teams to create compelling marketing strategies that resonate with both technical and non-technical audiences.

What You'll Do

  • Support go-to-market efforts for Archer’s products through high-quality marketing execution across digital, experiential, partnerships, and communications.
  • Create and ship compelling marketing assets across channels including web, social, email, paid media, presentations, events, and product launches.
  • Translate complex technology and aviation concepts into clear, engaging visual and written storytelling.
  • Collaborate closely with Product, Engineering, Design, Comms, and business development teams to support launches, pilots, and ongoing campaigns.
  • Assist in developing campaign concepts and narratives, executing assets end-to-end from brief through delivery.
  • Support content creation including launch materials, explainer assets, short-form video, product demos, and internal-facing materials.
  • Contribute to experimental and emerging formats as part of Archer’s innovation-forward brand.
  • Maintain a high bar for quality, clarity, and brand consistency across all outputs.

Requirements

  • 4–6 years of experience in marketing, product, creative, or related roles, preferably in technology or aerospace.
  • Strong visual and storytelling instincts, with the ability to communicate complex ideas simply and clearly.
  • Hands-on experience working with creatives to produce marketing assets across digital channels.
  • Comfort collaborating cross-functionally with designers, engineers, product managers, and external partners.
  • Strong written and verbal communication skills.
  • Highly organized, detail-oriented, and able to manage multiple projects in a fast-paced environment.
  • Ability to thrive in an in-person, collaborative environment.
  • Genuine interest in emerging technology and aviation.

Nice to Have

  • Experience working on advanced technology or highly technical products.
  • Familiarity with experiential, event, or field marketing.
  • Exposure to performance marketing, analytics, or growth experimentation.

What We Offer

  • Competitive salary range of $130,800 - $163,500 per year.
  • Opportunities for professional growth and development.
  • A collaborative and inclusive work environment.
  • Commitment to diversity and equal opportunity.
  • Support for reasonable accommodations for applicants with disabilities.
Why This Job8.5 of 10

This Marketing Lead position at Archer offers a unique opportunity to work in the innovative aerospace sector. With a competitive salary and a focus on collaboration, it's a great chance for marketing professionals passionate about technology.

Salary Range
Required
0/1
Optional
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Bonus
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About Archer

Explore Archer careers in 2026 and find exciting job openings tailored for you. Whether you're seeking remote, hybrid, or office roles, our platform offers advanced filters, application tracking, and company insights to streamline your job search. Discover diverse career opportunities at Archer that align with your skills and aspirations. Start your journey to success today!

Industry
Tech
Location
On-site

Who Will Succeed Here

Proficient in digital marketing tools such as Google Analytics and HubSpot, with a strong ability to analyze data and derive actionable insights for aerospace technology campaigns.

Adept at creating engaging content that simplifies complex aerospace concepts for broader audiences, showcasing storytelling skills that resonate with both technical and non-technical stakeholders.

Demonstrates strong project management skills, with the ability to lead cross-functional teams in a fast-paced office environment, ensuring timely delivery of marketing projects aligned with Archer's innovation goals.

Learning Resources

Digital Marketing Strategy Coursecourse

Career Path

Marketing Lead - Aerospace Technology(Now)Marketing Manager - Aerospace Technology(1-2 years)Director of Marketing - Aerospace Technology(3-5 years)

Market Overview

Market Size 2024
$12.5B
Annual Growth
8.7%
AI Adoption in Marketing
65%
Investment in Digital Marketing Technologies
+45%
Labour Demand for Marketing Specialists
+20%
Avg Salary for Marketing Lead
$95K

Skills & Requirements

Required
Marketing StrategyDigital MarketingContent Creation
Growing in Demand
Data AnalyticsSEO OptimizationMarketing Automation Tools
Declining
Traditional Print AdvertisingBasic HTML/CSS for Email Marketing

Domain Trends

Increased Use of AI in Marketing
AI tools are being integrated into marketing strategies, with 65% of marketers reporting they use AI for customer segmentation and targeting.
Shift Towards Personalization
Personalized marketing campaigns are seeing a 20% higher engagement rate, leading to increased investment in customer data platforms.
Growth of Content Marketing
Content marketing budgets are expected to grow by 30% in 2024, as businesses recognize the importance of storytelling in engaging their audience.

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