Email & SMS Marketing Manager - Remote Position

About the Role

We are seeking an experienced Email & SMS Marketing Manager to join our team remotely. In this role, you will take ownership of developing and deploying all email, SMS, and app push campaigns. Your work will directly impact our mission to deliver sustainable seafood to households across the United States.

What You'll Do

• Lead end-to-end execution of email, SMS, and app push campaigns aligned with the marketing calendar.
• Write creative briefs, manage content, and oversee QA for accurate, on-brand delivery.
• Make copy or creative adjustments and build campaigns as needed to meet fast-moving deadlines.
• Drive A/B and multivariate testing to improve engagement and conversion.
• Partner with the Director of Lifecycle Marketing on lifecycle strategy and growth initiatives.
• Collaborate across brand, data, product, and marketing teams for integrated campaigns.
• Analyze results and share insights to guide future tactics and channel innovation.
• Other duties as assigned.

Requirements

• Deep expertise in Iterable for email, SMS, and app push, including segmentation, personalization, campaigns, and journeys.
• 5+ years building and executing marketing campaigns, content, and automations, or equivalent experience.
• Solid grasp of responsive HTML/CSS for email; able to troubleshoot and edit code.
• Proven track record managing customer journeys (flows and triggers) and running A/B or multivariate tests.
• Decisive and proactive; spots process or data gaps and implements solutions early.
• Collaborates effectively across teams to keep work unblocked and aligned.

Nice to Have

• Experience creating campaigns for other channels (paid social, search, etc.).
• Working knowledge of Figma with ability to edit/create emails.
• Familiarity with Intercom, Asana, Looker, Sendgrid, and Hightouch or another CDP.

What We Offer

• The starting salary range for this position is $70,000 - $90,000, commensurate with skills and experience.
• Wild Alaskan’s benefits package includes health, vision, and dental insurance, 401k, PTO, safe/sick time, vacation, parental leave and more.
• Enjoy a delicious box of free fish every month.
• Fully remote work environment with a fast-paced, challenging, and fun culture.