Digital Marketing Specialist - SEO & PPC Focus

About the Role

We're hiring a Digital Marketing Specialist to join our team remotely. This role focuses on SEO and PPC strategies to enhance the online visibility of vacation rental companies. If you are passionate about digital marketing and eager to make a significant impact, this Digital Marketing Specialist position is for you!

What You'll Do

• Develop and execute comprehensive SEO strategies that include title tags, content creation, on-page optimization, and technical audits.
• Build, manage, and optimize Google Ads campaigns aimed at acquiring new customers, ensuring effective budget utilization.
• Analyze data to determine what drives bookings, not just traffic, and present actionable insights to clients.
• Communicate results and strategies to clients in an understandable way, avoiding technical jargon.
• Collaborate with our internal team to assess websites and contribute to new client proposals.

Requirements

• 2+ years of hands-on experience in SEO and/or PPC, preferably in an agency setting.
• Proficient in Google Analytics (GA4), Google Ads, Google Search Console, and tools like SEMrush, Ahrefs, or Moz.
• Strong communication skills that make clients look forward to your calls.
• Analytical mindset with the ability to interpret reports and implement changes based on data.
• Self-directed and organized, capable of managing multiple clients effectively.

Nice to Have

• Familiarity with the vacation rental industry.

What We Offer

• Full-time, fully remote position with a flexible schedule.
• A small, dedicated team where your contributions truly matter.
• Access to 27 years of industry knowledge and a loyal client base.
• Compensation based on experience, with opportunities for growth.
• A supportive environment that encourages learning and adaptation.

If you’re excited about the prospect of working as a Digital Marketing Specialist in a dynamic and supportive environment, apply now! Remember to mention "rubber ducky" in your application to stand out!