Senior Manager, Digital Marketing - Remote
About the Role
We are seeking a Senior Manager, Digital Marketing to join our team at Sikich. This remote position offers a unique opportunity to lead and evolve our digital marketing strategy across various platforms, driving brand and revenue growth. As a key member of our team, you will play a crucial role in shaping our digital presence and ensuring our marketing efforts align with our business objectives.
What You'll Do
- Own and optimize Sikich’s full digital marketing ecosystem, including website(s), MarTech platforms, ABM tools, social media, and email marketing.
- Develop and execute an integrated digital strategy aligned to brand, growth, and pipeline objectives.
- Establish and measure KPIs, dashboards, and reporting to assess performance, insights, and ROI across all digital channels.
- Continuously evaluate emerging platforms, tools, and best practices to keep Sikich at the forefront of digital marketing.
- Oversee website strategy, UX, content governance, and performance optimization.
- Lead MarTech platform strategy and integration (CRM, marketing automation, analytics, personalization, etc.).
- Manage and mentor a team of digital marketing professionals, fostering accountability, growth, and collaboration.
- Lead relationships with external agencies, vendors, and platform partners, ensuring they operate as true partners and extensions of the Sikich team.
Requirements
- 10–12 years of digital marketing experience, with increasing responsibility and leadership scope.
- Experience in professional services, B2B, or multi-service organization required.
- Strong understanding of website strategy, marketing technology stacks, analytics, and performance optimization.
- Experience with WordPress, MS Dynamics CRM, and Marketo is required.
- Demonstrated ability to lead and develop teams effectively.
- Strong strategic thinking paired with operational excellence and attention to detail.
- Ability to communicate effectively with both technical and non-technical stakeholders.
Nice to Have
- Viewpoint on AI use cases and demonstrated ability to build a roadmap to implementation.
- Experience managing and optimizing agency and vendor relationships.
What We Offer
- Competitive salary and comprehensive benefits package.
- Flexible Time Off (FTO) policy activated on your first day.
- Comprehensive wellness program to engage and empower team members.
- Flexible work arrangements and health, dental, vision, life, and accident insurance options.
- 401(k) with employer contributions and tuition reimbursement.
- Paid Parental Bonding Leave program covering birth, adoption, and foster children.
- Community volunteer program enabling team members to volunteer and make a difference.
This Senior Manager, Digital Marketing role at Sikich offers a unique opportunity to lead digital strategies in a dynamic environment. With a competitive salary and flexible time off, it's an attractive position for experienced marketers.
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