Talantix.io
Remote Position•12.03.26
AI SCORE 8.5

Remote Senior Analyst - Digital Investment for Enterprise Media

$120K–$150K/year
RemoteDigital Marketing
SQL•R•Python•Digital Marketing•Data Analysis•Performance Marketing•The Trade Desk•DV360•Looker

About the Role

We are seeking a Remote Senior Analyst specializing in Digital Investment for Enterprise Media. In this role, you will have the opportunity to leverage your expertise in data analysis and digital marketing to drive impactful investment strategies. As a key member of our team, you will work closely with various stakeholders to optimize digital media buying and campaign management.

What You'll Do

  • Conduct in-depth data analysis to inform investment recommendations and strategies.
  • Utilize tools such as The Trade Desk, DV360, and Looker for campaign management and performance tracking.
  • Collaborate with cross-functional teams to develop and execute paid media strategies.
  • Analyze market trends and performance metrics to optimize digital investment outcomes.
  • Prepare comprehensive reports and dashboards to communicate insights and recommendations to stakeholders.

Requirements

  • 5+ years of experience as a Data Analyst or in a similar role, with a focus on digital investment.
  • Proficiency in SQL, R, and Python for data manipulation and analysis.
  • Strong understanding of digital marketing channels and performance marketing.
  • Experience with campaign management tools such as The Trade Desk and DV360.
  • Excellent communication skills to present findings and recommendations effectively.

Nice to Have

  • Experience with financial modeling and investment analysis.
  • Familiarity with digital creative production and visual design tools like Figma.
  • Knowledge of organizational development and HRBP practices.

What We Offer

  • Comprehensive medical, dental, and vision insurance coverage.
  • Generous paid time off (PTO) and 15 company-wide holidays.
  • 401k plan with company contributions.
  • Paid parental leave to support work-life balance.
  • Opportunities for career growth and development.
  • A diverse and inclusive workplace culture committed to DEI efforts.
Why This Job8.5 of 10

This Remote Senior Analyst position offers a competitive salary and comprehensive benefits, making it an attractive opportunity for experienced professionals in digital investment.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

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Proficient in SQL and R for advanced data manipulation and statistical analysis, with a strong understanding of digital marketing metrics and KPIs to effectively optimize media investments.

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Self-motivated and adaptable to a fully remote work environment, demonstrating excellent time management skills and the ability to collaborate with cross-functional teams across different time zones.

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Possesses a strategic mindset with experience in performance marketing, particularly using tools like The Trade Desk and DV360, to analyze campaign effectiveness and drive data-driven decisions.

Learning Resources

→SQL for Data Sciencecourse
→R for Data Scienceguide
→Looker Documentationarticle

Career Path

Remote Senior Analyst - Digital Investment for Enterprise Media(Now)→Lead Data Analyst - Digital Marketing(1-2 years)→Digital Marketing Manager(3-5 years)

Market Overview

Market Size 2024
$20B
Annual Growth
12.5%
AI Adoption
75%
Investment
+50%
Labour Demand
+30%
Avg Salary
$120K

Skills & Requirements

Required
SQLRPython
Growing in Demand
Data VisualizationMachine LearningCloud Data Warehousing
Declining
Excel VBATraditional Reporting Tools

Domain Trends

Increased Investment in Data-Driven Marketing
Enterprises are increasing their investment in data-driven marketing strategies, with 60% of companies planning to boost their budgets for digital marketing analytics in 2024.
Shift Towards Real-Time Data Analysis
The demand for real-time data analysis tools is rising, with 70% of marketers stating that real-time insights significantly improve campaign performance.
Growth of Programmatic Advertising
Programmatic advertising is expected to grow by 25% annually, driven by the increased use of platforms like The Trade Desk and DV360, emphasizing the need for analysts skilled in these technologies.

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