Remote Paid Social Manager - B2B Marketing Focus

About the Role

We are seeking a talented and driven Remote Paid Social Manager to join our dynamic marketing team. In this role, you will be responsible for developing and executing paid social media strategies that drive engagement and conversions for our B2B clients. As a Remote Paid Social Manager, you will work closely with cross-functional teams to optimize campaigns across platforms such as Meta, TikTok, and LinkedIn, ensuring that our clients achieve their marketing goals.

What You'll Do

• Develop and implement comprehensive paid social media strategies tailored to client objectives.
• Analyze campaign performance data to optimize ad spend and improve ROI.
• Collaborate with creative teams to design compelling ad content that resonates with target audiences.
• Manage and oversee all aspects of paid social campaigns, including budgeting, scheduling, and reporting.
• Utilize tools such as Microsoft Excel and Google Sheets for data analysis and reporting.
• Stay updated on industry trends and platform changes to ensure best practices are followed.
• Lead client meetings to discuss campaign performance and strategic recommendations.
• Mentor junior team members and contribute to a positive team culture.

Requirements

• 3+ years of experience in paid social media management, preferably in a B2B context.
• Strong understanding of social media platforms, particularly Meta and TikTok.
• Proficiency in data analysis and reporting tools, including Excel and Google Sheets.
• Excellent communication and presentation skills.
• Ability to work independently and manage multiple projects simultaneously.
• Experience with campaign optimization and A/B testing methodologies.
• Familiarity with AWS and SQL is a plus.

Nice to Have

• Experience in SaaS marketing.
• Knowledge of creative strategy development.
• Previous experience in account management or client relations.

What We Offer

• Unlimited PTO for a healthy work-life balance.
• Comprehensive healthcare benefits including Medical, Dental, and Vision.
• Retirement matching up to 4% with immediate vesting.
• Access to wellness programs and telemedicine services.
• Parental leave with 100% pay for birthing parents.
• Professional development opportunities to enhance your skills.