Talantix.io
Remote Position•12.03.26
AI SCORE 8.5

Product Marketing Manager - Remote

$90K–$120K/year
RemoteB2B SaaS
Market Research•Digital Marketing•SQL•dbt•Python•Content Creation•Campaign Management

About the Role

We are seeking a talented Product Marketing Manager - Remote to join our dynamic team. In this role, you will be responsible for driving our go-to-market strategy, enhancing customer insights, and leading market research initiatives. As a Product Marketing Manager, you will play a crucial role in shaping our product positioning and messaging, ensuring that our offerings resonate with our target audience.

What You'll Do

  • Develop and execute effective go-to-market strategies for new product launches.
  • Conduct market research to gather insights on customer needs and competitive landscape.
  • Collaborate with cross-functional teams to create compelling marketing content and campaigns.
  • Analyze data to measure the effectiveness of marketing initiatives and optimize performance.
  • Support sales enablement by providing training and resources to the sales team.
  • Manage product positioning and messaging to ensure alignment with market demands.
  • Oversee digital marketing efforts, including SEO and content marketing strategies.
  • Facilitate annual team gatherings and foster a collaborative remote work culture.

Requirements

  • 3+ years of experience in product marketing, preferably in a B2B SaaS environment.
  • Strong understanding of market research methodologies and data analysis.
  • Excellent communication and collaboration skills.
  • Proficiency in digital marketing tools and techniques.
  • Experience with SQL and data visualization tools like DBT is a plus.
  • Ability to work independently in a remote setting and manage multiple projects.
  • Passion for technology and a keen interest in market trends.

Nice to Have

  • Experience in AI-driven search technologies.
  • Familiarity with API governance and design.
  • Previous experience in coaching and mentoring team members.

What We Offer

  • Flexible PTO to promote work-life balance.
  • Comprehensive healthcare coverage for you and your family.
  • Company stock options to share in our success.
  • Professional development budget to support your growth.
  • Office equipment budget to ensure you have the tools you need.
  • Wellness budget to promote your health and well-being.
  • Annual team gatherings to strengthen team bonds.
  • Internet reimbursement to support your remote work setup.
  • Inclusive parental leave for new parents.
  • Remote work travel program for team retreats.
Why This Job8.5 of 10

This remote Product Marketing Manager position offers a competitive salary and a comprehensive benefits package, including flexible PTO and stock options. Ideal for professionals looking to make an impact in a B2B SaaS environment.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

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Proficient in SQL and Python to analyze market trends and customer data, enabling data-driven decision-making for product positioning.

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Adaptable and self-motivated, thriving in a fully remote work environment, able to manage multiple campaigns and projects independently while maintaining effective virtual collaboration.

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Hands-on experience with dbt for data transformation, coupled with a creative mindset for content creation that resonates with diverse customer segments.

Learning Resources

→Market Research and Analysiscourse
→Digital Marketing Specializationcourse
→How to Use SQL in Marketingarticle

Career Path

Product Marketing Manager - Remote(Now)→Senior Product Marketing Manager(2-4 years)→Director of Product Marketing(4-6 years)

Market Overview

Market Size 2024
$9.4B
Annual Growth
12.5%
AI Adoption in Marketing
60%
Investment in Marketing Tech
+45%
Labour Demand for Marketing Roles
+20%
Avg Salary for Product Marketing Managers
$110K

Skills & Requirements

Required
Market ResearchDigital MarketingSQL
Growing in Demand
Data AnalyticsSEO OptimizationCustomer Journey Mapping
Declining
Traditional AdvertisingEmail Blast Campaigns

Domain Trends

Increased Demand for Data-Driven Marketing
Approximately 78% of marketers prioritize data analytics to inform their strategies, emphasizing the need for skills in data interpretation and analysis.
Rise of AI in Personalization
70% of consumers expect personalized experiences, driving marketers to adopt AI tools for tailored content and campaigns.
Shift Towards Omnichannel Marketing Strategies
65% of companies are investing in integrated marketing platforms, highlighting the importance of cohesive campaign management across multiple channels.

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