President of Sales and Marketing - Strategic Leadership Role

About the Role

We are seeking a dynamic and experienced President of Sales and Marketing to join our executive team at First Search Inc. This strategic leadership role is pivotal in overseeing all sales and marketing functions for our established retail home construction company based in South Carolina. As the President of Sales and Marketing, you will develop and execute innovative sales strategies to drive revenue growth and ensure customer satisfaction. This position offers a competitive base salary in the $200,000 - $225,000 range, along with performance pay of 50% of the base salary, making it an attractive opportunity for seasoned professionals looking to make a significant impact.

What You'll Do

• Lead the sales and marketing teams to develop and implement effective strategies that maximize return on investment (ROI) for lot inventory.
• Collaborate with cross-functional teams including Land, Finance, and Operations to ensure optimal revenue generation and lifecycle efficiency.
• Oversee pricing strategies and market analysis to maintain margin stability and revenue predictability.
• Directly supervise the Marketing Manager and Online Sales Consultant, ensuring alignment between sales and marketing initiatives.
• Create and maintain standard operating procedures (SOPs) for the sales department, ensuring compliance with company policies and state laws.
• Manage the preparation and negotiation of sales contracts, serving as the escalation point for complex negotiations.
• Establish forecasting models that integrate pricing, incentives, and market data to support data-driven decision-making.
• Engage in community outreach and service initiatives as part of the company's commitment to investing in the local community.

Requirements

• Bachelor’s degree in Business, Marketing, or a related field; MBA preferred.
• 5+ years of progressive sales leadership experience, preferably in residential home building or real estate.
• Proven track record of closing at least 500 homes in a year and managing sales teams effectively.
• Strong understanding of real estate contracts and homebuyer financing.
• Excellent communication, negotiation, and strategic thinking skills.
• Proficient in CRM systems, Microsoft Office Suite, and sales analytics tools.
• Ability to embody the company’s core values and lead by example.

Nice to Have

• Experience in developing dynamic pricing strategies.
• Familiarity with digital marketing and branding initiatives.
• Previous experience in a similar executive role within the construction industry.

What We Offer

• Base salary in the $200,000 - $225,000 range with performance pay.
• Electronics allowance of $1200 and an attractive auto allowance.
• Comprehensive benefits package and relocation assistance.
• Opportunity to work in a hybrid model for the first year, transitioning to full-time in the Midlands of SC.
• Quarterly service days and employee breakfasts to foster community and team spirit.
• Focus on maximizing ROI and dynamic pricing strategies to combat margin erosion.