Tipico11.02.26
AI SCORE 8.5

Head of CRM Monetisation - Remote Opportunity

$80K–$100K/year
RemoteiGamingRelocation

About the Role

We are seeking a talented Head of CRM Monetisation to join our dynamic team at Tipico. This remote opportunity allows you to lead a team of three, focusing on product testing, database research, and competitor monitoring. As the Head of CRM Monetisation, you will transform insights into winning strategies, driving engagement and monetisation through data analysis and market research.

What You'll Do

  • Lead the generation and sharing of regular product testing, including QA for new feature releases.
  • Provide valuable feedback to stakeholders, driving improvements based on marketing research and competitor testing.
  • Collaborate with analysts to connect insights from multiple sources, creating a comprehensive understanding of market trends.
  • Support the CRM team by delivering insightful reports and gathering data from various channels.
  • Work closely with colleagues from other departments to align the CRM roadmap with business objectives.

Requirements

  • Bachelor’s or Master's degree in Marketing, Data, or a related field.
  • 4+ years of experience in a similar role, preferably in iGaming or consultancy.
  • Fluency in English is essential; German is a plus.
  • Proven leadership skills with experience in managing teams.
  • Data-driven mindset with the ability to solve complex problems.

Nice to Have

  • Experience in the gambling industry.
  • Strong analytical skills with a focus on data interpretation.
  • Familiarity with CRM tools and marketing strategies.

What We Offer

  • Competitive salary and indefinite contract.
  • Comprehensive relocation support to Malta.
  • Private health, dental, and life insurance.
  • On-site childcare for your children aged 3 and above.
  • Subsidized gym membership to promote an active lifestyle.
  • Modern office environment with the latest technology.
  • Team events and charity gatherings to foster a collaborative culture.
  • Opportunities for personal and professional growth.
Language Requirements
EnglishC1
German(optional)B2
BasicIntermediateAdvancedNative
Why This Job8.5 of 10

This Head of CRM Monetisation role at Tipico offers a unique opportunity to lead a dynamic team in the iGaming industry. With competitive compensation and relocation support, it's an attractive position for professionals seeking growth.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Proficient in CRM software such as Salesforce or HubSpot, with a strong ability to interpret complex data analytics and translate them into actionable marketing strategies in the iGaming industry.

Self-motivated and disciplined, thriving in a fully remote work environment, with excellent project management skills to effectively lead a small team and coordinate across different time zones.

Experienced in developing and executing data-driven marketing strategies that enhance customer engagement and retention, with a mindset focused on continuous improvement and innovation in CRM practices.

Learning Resources

CRM Marketing: How to Use CRM to Improve Marketingcourse

Career Path

Head of CRM Monetisation(Now)Director of CRM Strategy(2-4 years)Chief Marketing Officer (CMO)(5-7 years)

Market Overview

Market Size 2024
$20B
Annual Growth
14.5%
AI Adoption in CRM
65%
Investment in CRM Technologies
+40%
Labour Demand for CRM Roles
+25%
Avg Salary for Head of CRM Monetisation
$120K

Skills & Requirements

Required
CRMData AnalysisMarketing Strategy
Growing in Demand
Customer Journey MappingPredictive AnalyticsPersonalization Strategies
Declining
Email Marketing AutomationBasic SQL Queries

Domain Trends

Rise of AI-Driven CRM
AI-driven CRM systems are expected to grow by 50% by 2025, enabling personalized customer interactions and predictive analytics.
Integration of Blockchain in CRM
Blockchain technology is being increasingly integrated into CRM systems to enhance data security and transparency, with a projected adoption rate of 30% by 2025.
Shift Towards Subscription-Based Models
Companies are shifting to subscription-based CRM models, with a reported 60% of new implementations being subscription-based, enhancing revenue predictability.

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