Digital Marketing Manager - B2B Strategy

About the Role

We are looking for a Digital Marketing Manager remote to join our dynamic team at Pavago. This full-time position allows you to work from anywhere while leading our B2B marketing strategy across multiple channels. As a Digital Marketing Manager, you will blend strategic vision with hands-on execution, driving measurable impact across paid, organic, outbound, and brand initiatives.

What You'll Do

• Develop and execute a comprehensive B2B marketing strategy that drives growth and enhances brand awareness.
• Oversee the marketing funnel from demand generation to brand positioning, ensuring consistent pipeline growth.
• Lead and optimize multi-channel campaigns across paid media, SEO, social media, email marketing, and partnerships.
• Manage budgets effectively to maximize ROI across all marketing channels.
• Track, analyze, and report on key performance metrics, using data-driven insights to refine strategies.
• Collaborate with cross-functional teams to ensure cohesive execution of marketing initiatives.
• Mentor and manage a high-performing marketing team, fostering a culture of creativity and innovation.
• Experiment with innovative acquisition tactics and continuously improve performance through A/B testing.

Requirements

• Proven experience in B2B marketing leadership, ideally as a Head of Marketing or Senior Marketing Manager.
• Strong understanding of modern B2B marketing trends and tools, including LinkedIn, Google Ads, and HubSpot.
• Ability to balance strategic planning with hands-on execution in a fast-paced environment.
• Excellent leadership, project management, and communication skills.
• Analytical mindset with experience interpreting data to make informed decisions.

Nice to Have

• Experience in account-based marketing (ABM) or performance-driven demand generation.
• Familiarity with CRM and automation tools such as Salesforce or Marketo.
• Creative storytelling skills that resonate with target audiences.

What We Offer

• Competitive salary in the range of $90,000 - $120,000 per year.
• Flexible remote work environment allowing you to work from anywhere.
• Opportunities for professional development and career advancement.
• Collaborative team culture that values creativity and innovation.
• Access to the latest marketing tools and technologies.

Join us as a Digital Marketing Manager remote and be the driving force behind our growth and brand impact. Apply now!