Social Media Marketing Specialist - Remote Opportunity

About the Role

We are seeking a talented Social Media Marketing Specialist to join our dynamic team at Cloudvital. This remote position offers the opportunity to work with a Toronto-based software design and product development company that has consistently achieved profitable growth over the past decade. As a Social Media Marketing Specialist, you will play a crucial role in promoting our innovative products, including a B2C software product in the EdTech space and a DEI training service launching in Q1 2026.

What You'll Do

• Develop and schedule engaging content (text, images, videos) for various platforms, ensuring alignment with the brand's voice and goals.
• Manage and optimize company social media pages, monitor activity, and respond to comments and messages.
• Foster a positive community around the brand by engaging with followers and encouraging participation.
• Plan, execute, and track the performance of social media campaigns, collaborating with cross-functional teams as needed.
• Monitor social media metrics, analyze campaign performance, and use data to optimize strategies and improve ROI.
• Stay updated on the latest social media trends, platform updates, and best practices.

Requirements

• A degree in Marketing is preferred.
• Proven experience in designing and running digital campaigns on social media platforms, particularly LinkedIn.
• Strong skills in sourcing methods, including Boolean search and networking.
• Attention to detail and excellent time management skills.
• Strong analytical skills and problem-solving abilities, with the capacity to thrive in a fast-paced environment.

Nice to Have

• Experience with community management and engagement strategies.
• Familiarity with social media analytics tools.
• Creative mindset with a passion for storytelling through digital media.

What We Offer

• Competitive salary ranging from $60,000 to $80,000 annually.
• Full-time employment with flexible remote work options.
• Work authorization sponsorship for outstanding candidates.
• Opportunities for professional development and growth.
• A collaborative and innovative work environment.