Remote Social Media Analyst - Join a Leading Digital Agency

About the Role

We are looking for a Remote Social Media Analyst to join our dynamic team at Digital Media Management (DMM). As a key player in our organization, you will analyze social media campaign data across various platforms and tools, providing data-driven insights that support our social strategies. This role primarily focuses on organic social media campaigns, with occasional involvement in paid media. If you are passionate about social media and have a knack for analytics, this is the perfect opportunity for you!

What You'll Do

• Review social media campaign performance and produce, visualize, and analyze metrics to make actionable recommendations.
• Identify and source social media trends, applying them to enhance campaign effectiveness.
• Dive into user engagement and conversion data to assess the effectiveness of copy and community management tactics.
• Develop a strong understanding of project-based audience targets and strategize on how to engage them effectively.
• Research online fan communities and provide recommendations for optimal engagement strategies.
• Utilize data and observations to create detailed reports and visual presentations for stakeholders.
• Build dashboards that facilitate effective campaign reporting and tactical learnings based on social media objectives.
• Collaborate closely with accounts, strategy, partnerships, and creative teams to support their work with data-driven insights.

Requirements

• Previous experience in a social media analytics role, preferably in the entertainment industry.
• Strong understanding of all social networks and the marketing and digital advertising landscape.
• Ability to provide examples of using social media analytics to enhance campaign performance.
• Exceptional project management skills with a keen eye for detail.
• Experience in creative storytelling and synthesizing channel insights to present consumer data effectively.
• Proficiency in conducting data analysis, including data cleanup and normalization.
• Digital media agency experience is strongly preferred.

Nice to Have

• Experience with various social media analytics tools.
• Familiarity with graphic design tools for creating visual reports.
• Knowledge of SEO best practices.

What We Offer

• Competitive salary ranging from $55,000 to $65,000 per year.
• 100% coverage of employee medical, dental, and vision premiums.
• Open PTO policy with unlimited vacation days.
• Employer-paid life insurance and a tax-advantaged health savings account (HSA).
• 401(k) plan with automatic enrollment and full employer match.
• Generous paid family leave and mental health days.
• Casual and empowering company culture with opportunities for growth.
• Diversity, equity, and inclusion training programs.