Remote Senior Paid Digital Marketing Manager

About the Role

We are seeking a Remote Senior Paid Digital Marketing Manager to lead our digital marketing initiatives and drive performance across various channels. In this role, you will be responsible for managing paid digital campaigns, optimizing marketing strategies, and ensuring the success of our marketing efforts. You will work closely with cross-functional teams to enhance our brand presence and achieve our business goals.

What You'll Do

• Develop and execute comprehensive paid digital marketing strategies, focusing on channels such as Google Ads, LinkedIn, and social media.
• Analyze campaign performance and optimize for maximum ROI, utilizing tools like HubSpot and Salesforce.
• Lead a team of marketing professionals, providing guidance and support to ensure successful campaign execution.
• Manage budgets for digital marketing initiatives, ensuring efficient allocation of resources.
• Collaborate with sales and customer success teams to align marketing efforts with business objectives.
• Conduct market research and competitive analysis to identify trends and opportunities for growth.
• Utilize data analysis to inform decisions and improve campaign performance.
• Oversee vendor management and ensure quality assurance in all marketing activities.

Requirements

• 5+ years of experience in digital marketing, with a focus on paid campaigns.
• Proven track record of managing successful digital marketing campaigns and achieving measurable results.
• Strong analytical skills and experience with data-driven decision making.
• Excellent communication and leadership skills.
• Familiarity with various digital marketing tools and platforms, including Google Ads, HubSpot, and Salesforce.
• Ability to work independently and manage multiple projects simultaneously.
• Experience in B2B marketing is a plus.

Nice to Have

• Certifications in Google Ads or other relevant digital marketing credentials.
• Experience with API integration and website management.
• Knowledge of SEO and content marketing strategies.

What We Offer

• Ability to work remotely with occasional travel.
• Medical, Vision, and Dental plans.
• 401k with employer match.
• Competitive Paid Time Off (PTO).
• Access to tech and growth opportunities.