About the Role

We are seeking a Remote Integrated Marketing Manager to lead the development and execution of multi-channel marketing campaigns that drive awareness, engagement, and conversion across our key audiences. This role is perfect for a creative thinker and skilled collaborator who thrives in bringing together different teams for a common goal in an ever-changing environment. As a Remote Integrated Marketing Manager, you will guide integrated campaign strategies and own the end-to-end planning and execution of integrated campaigns.

What You'll Do

  • Guide Integrated Campaign Strategy: Work closely with Business, Product, and Marketing Strategy to develop and execute marketing campaign plans that align with business goals and span paid, owned, and earned channels.
  • Campaign Management: Own the end-to-end planning and execution of integrated campaigns - from brief and conceptual development to stakeholder alignment, flawless execution, launch, and post-campaign analysis.
  • Creative Excellence: Partner with Creative Teams - both internal and agencies - to cultivate the right space for creative risk-taking in service of iconic work.
  • Cross-Functional Collaboration: Partner closely with teams across Product, Product Marketing, GTM, Comms, and Global Affairs to bring campaigns to life for maximum impact.

Requirements

  • 8+ years of experience in marketing and advertising agencies with at least 3 years in an integrated or campaign-focused role.
  • Proven success managing cross-channel campaigns across digital, social, email, paid media, and events.
  • Strong understanding of content marketing, customer journey mapping, and excellent project management skills.
  • Proficiency across channels, including TV, OOH, social, content, performance marketing, and events.
  • Strong ability to communicate and influence at an executive level, with fluency in adapting messaging to different cultural contexts.

Nice to Have

  • Passion for storytelling and connecting brand with audience.
  • A test-and-learn mindset with a focus on continuous improvement.
  • Familiarity with AI and emerging technology marketing trends.

What We Offer

  • Competitive salary of $240,000 - $250,000/year.
  • Fully remote work environment.
  • Opportunity to work with a leading AI research and deployment company.
  • Collaborative and innovative team culture.
  • Access to cutting-edge technology and resources.
Why This Job8.5 of 10

This role offers a unique opportunity to lead integrated marketing efforts at OpenAI, a leader in AI technology. With a competitive salary and a fully remote work environment, it's an attractive position for experienced marketers.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Proficient in utilizing AI-driven marketing tools like HubSpot and Marketo to optimize campaign performance and analytics, ensuring data-driven decisions.

A proactive self-starter with strong adaptability, able to thrive in a fully remote work environment while effectively managing multiple projects and deadlines.

Extensive experience in creating and executing integrated marketing strategies that leverage emerging technologies, with a focus on content marketing and social media engagement.

Learning Resources

Integrated Marketing Communications: A Primerarticle

Career Path

Remote Integrated Marketing Manager(Now)Director of Integrated Marketing(1-2 years)Chief Marketing Officer (CMO)(3-5 years)

Market Overview

Market Size 2024
$30B
Annual Growth
14.5%
AI Adoption in Marketing
65%
Investment in Digital Marketing
+25%
Labour Demand for Marketing Managers
+20%
Avg Salary for Senior Integrated Marketing Managers
$120K

Skills & Requirements

Required
Integrated MarketingCampaign ManagementContent Marketing
Growing in Demand
Data AnalyticsMarketing AutomationSEO Optimization
Declining
Traditional Print MarketingEmail Marketing (Static Campaigns)

Domain Trends

Increased Use of AI Tools
AI tools are being integrated into marketing strategies, with 65% of companies adopting AI for campaign management and content personalization.
Shift Towards Data-Driven Marketing
Over 70% of marketers are prioritizing data analytics to inform strategies, leading to more targeted and effective campaigns.
Rise of Omnichannel Marketing
80% of consumers expect a seamless experience across channels, pushing marketers to adopt integrated approaches that unify digital and traditional efforts.

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