About the Role

TBNR is seeking a creatively driven Remote Ideation Strategist to help shape the future of YouTube content across a growing network of channels. As a Remote Ideation Strategist, you will generate creative, high-performing video concepts that resonate with audiences and drive engagement. You will play a pivotal role in pitching compelling ideas to writers and channel leads, contributing to creative brainstorms, and presenting insights that will enhance our content strategy.

What You'll Do

  • Generate innovative video concepts that align with brand voice and audience goals.
  • Pitch ideas to writers and channel leads, ensuring clear communication and collaboration.
  • Contribute to creative brainstorming sessions, fostering an environment of collaboration and creativity.
  • Partner with the strategy team to shape content development playbooks that guide future projects.
  • Utilize strong storytelling instincts to craft engaging YouTube content that captivates viewers.
  • Act as a creative problem-solver, addressing challenges with innovative solutions.
  • Lead brainstorms and discussions, leveraging your excellent communication skills to inspire the team.
  • Maintain a proactive mindset, staying updated on digital content trends and audience preferences.

Requirements

  • At least 3 years of experience in content strategy or digital media.
  • Proven ability to generate engaging video concepts tailored for YouTube.
  • Strong storytelling instincts and a passion for digital content creation.
  • Creative problem-solver with a collaborative approach.
  • Excellent communicator, comfortable leading brainstorming sessions.
  • Proactive mindset with a keen interest in digital media trends.

Nice to Have

  • Experience working with YouTube channels or digital media platforms.
  • Familiarity with video production processes and tools.
  • Knowledge of audience engagement strategies and analytics.

What We Offer

  • 100% Company paid Medical Insurance.
  • Company sponsored Dental and Vision Insurance.
  • 401K with a 3% non-elective contribution.
  • Flexible time off with 8 Company paid holidays.
  • Opportunity to work remotely and contribute to a dynamic team.
Language Requirements
EnglishC1
BasicIntermediateAdvancedNative
Why This Job8.5 of 10

This Remote Ideation Strategist role at TBNR offers a unique opportunity to shape YouTube content while enjoying comprehensive benefits and flexible work arrangements.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Proficient in video production tools such as Adobe Premiere Pro and After Effects, enabling the creation of visually engaging content that aligns with TBNR's audience preferences.

Strong ability to analyze audience insights using YouTube Analytics and Google Trends, allowing for data-driven decision-making in content strategy and ideation.

A creative problem solver who thrives in a remote work environment, demonstrating self-motivation and the ability to collaborate effectively across time zones with writers and channel leads.

Learning Resources

Content Strategy for the Webcourse

Career Path

Remote Ideation Strategist - YouTube Content Creator(Now)Content Manager or Lead Content Strategist(1-2 years)Director of Content Strategy or Head of Content(3-5 years)

Market Overview

Market Size 2024
$8.5B
Annual Growth
12.3%
AI Adoption in Content Creation
45%
Investment in Digital Media
+35%
Labour Demand for Content Strategists
+25%
Avg Salary for Ideation Strategists
$85K

Skills & Requirements

Required
Content StrategyDigital MediaVideo Production
Growing in Demand
SEO OptimizationData AnalyticsSocial Media Marketing
Declining
Flash AnimationTraditional Print Media

Domain Trends

Increased Demand for Video Content
Video content consumption is expected to grow by 80% in the next two years, with platforms like YouTube driving this trend.
AI-Driven Content Personalization
45% of marketers are now using AI tools for content creation and personalization, enhancing user engagement and targeting.
Shift Towards Interactive Content
Interactive content is projected to increase user retention rates by 70%, pushing content strategists to innovate beyond traditional formats.

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