Mid-Senior CRM and Email Marketing Specialist - Remote Opportunity

About the Role

We are seeking a CRM and Email Marketing Specialist remote to join our dynamic team at RunRemote. This role is perfect for candidates based in the Philippines who are looking to leverage their skills in email marketing and CRM management. You will play a crucial role in growing our B2B marketing engine by converting prospects into qualified leads. This is a full-time position with work hours from 9:00 AM to 6:00 PM NSW, AU Time Zone.

What You'll Do

• Own end-to-end email marketing and lead nurture strategies, from segmentation to campaign execution and optimisation.
• Develop and manage email nurture journeys targeting mid-market B2B customers.
• Build and maintain CRM processes in NetSuite (mandatory) and HubSpot (or alternative platforms), ensuring smooth lead progression from unqualified leads to MQLs and SQLs.
• Segment lists based on ICP, industry, business size, product usage, and behaviour.
• Collaborate with content creators and sales teams to produce and distribute white papers, webinars, and other lead magnets as part of nurture journeys.
• Monitor, analyse, and optimise campaign performance to ensure high-quality lead generation and conversion.
• Work closely with the sales team to ensure leads are actionable and deliver measurable sales outcomes.
• Document processes and SOPs for email campaigns, CRM operations, and lead management.

Requirements

• At least 4 years of experience in email marketing, CRM management, and marketing automation, preferably in a B2B mid-market or enterprise SaaS/ERP companies.
• Proficiency with NetSuite (required) and HubSpot or similar platforms.
• Strong skills in MS Excel / Google Sheets for manual operations.
• Excellent analytical skills with experience measuring and optimising campaigns for lead quality and conversion.
• Strong written communication skills; able to create or guide content for emails, white papers, and webinars.
• Hands-on, doer mentality; capable of building systems, automations, and processes from scratch.

What We Offer

• Competitive salary range of AUD2,500-3,000/month.
• AU$50 Internet Allowance.
• AU$50 HMO allowance.
• 20 days Paid Time Off.
• 100% remote work opportunity, allowing you to work from the comfort of your home.