Junior Paid Media Analyst - Remote
About the Role
We are seeking a Junior Paid Media Analyst to join Travel + Leisure Co. in a remote capacity. In this role, you will support the strategic implementation and optimization of our paid digital media efforts across various marketing channels. As a Junior Paid Media Analyst, you will play a crucial role in helping us achieve our business objectives and enhance our brand presence.
What You'll Do
- Support strategy implementation and day-to-day execution of digital paid media programs across the EMEA region.
- Build, launch, and implement campaigns across paid search, programmatic display, paid social media, and online video.
- Conduct research and analysis to identify optimal media channel mixes and partners for campaign execution.
- Collaborate with internal business teams to deploy and evolve programs based on regional strategy needs.
- Execute campaigns in Demand Side Platforms (DSPs) and paid social platforms, ensuring all KPIs are met.
- Foster strong relationships with media partners and vendors to ensure optimal campaign setup and performance improvements.
- Support routine campaign audits to maintain executional excellence across all facets.
- Leverage marketing automation tools to develop efficiencies within digital marketing programs.
Requirements
- 1-2 years of experience in paid media or digital marketing.
- Familiarity with digital marketing channels including paid search, social media, and programmatic advertising.
- Strong analytical skills and ability to interpret data to drive campaign performance.
- Excellent communication and collaboration skills to work with cross-functional teams.
- Proficiency in using marketing automation tools and analytics platforms.
Nice to Have
- Experience with Demand Side Platforms (DSPs) and campaign management tools.
- Knowledge of digital media trends and emerging technologies.
- Fluency in multiple languages is a plus.
What We Offer
- Competitive salary range of $50,000 - $70,000 annually.
- Flexible remote work environment.
- Opportunities for professional growth and development.
- Access to industry-leading tools and resources.
- Collaborative and innovative team culture.
This Junior Paid Media Analyst role offers a great opportunity to work remotely with a leading company in the travel industry. Competitive salary and growth potential make it an attractive position.
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