Supergoop!16.02.26
AI SCORE 8.5

Freelance Copywriter - Remote Opportunity at Supergoop!

$60K–$80K/year

About the Role

Join Supergoop! as a Freelance Copywriter and help us redefine the way the world perceives sunscreen. As a Remote Freelance Copywriter, you will play a crucial role in crafting compelling messaging for our product launches and seasonal marketing campaigns. Your creativity and passion for the beauty industry will shine as you develop engaging content that resonates with our audience.

What You'll Do

  • Deliver campaign messaging for product launches, seasonal marketing moments, and more.
  • Write weekly Instagram stories and create unique content series for social channels.
  • Ideate engaging and on-brand social graphics that tap into current cultural trends.
  • Utilize SEO best practices to optimize copy and attract new visitors.
  • Create and adapt copy for retail executions, including in-store fixtures, signage, takeaway cards, and supporting graphics.
  • Identify opportunities for brand growth across various messaging channels such as social media, blogs, web, paid ads, and emerging media.
  • Assist in creating content guides to ensure consistent messaging across platforms.
  • Analyze performance reports to identify trends and opportunities for content optimization.
  • Uphold Supergoop! brand standards and adhere to AP style.
  • Proofread work to maintain a high standard of excellence.

Requirements

  • Proven experience in copywriting or content creation, particularly for social media.
  • Strong understanding of SEO best practices.
  • Excellent writing, editing, and proofreading skills.

Nice to Have

  • Experience in the beauty or health industry.
  • Familiarity with digital marketing strategies.
  • Ability to work independently and manage multiple projects simultaneously.

What We Offer

  • Competitive salary based on experience.
  • Flexible working hours and remote work environment.
  • Opportunity to work with a dynamic and passionate team.
  • Access to professional development resources.
  • Employee discounts on Supergoop! products.
Why This Job8.5 of 10

This Freelance Copywriter role at Supergoop! offers a unique opportunity to work remotely while creating impactful content for a leading health and beauty brand. With a competitive salary and flexible hours, it's an attractive position for creative professionals.

Salary Range
Required
0/1
Optional
0/1
Bonus
0/1

Who Will Succeed Here

Proficient in SEO best practices, with a track record of optimizing blog posts and web copy to improve search engine rankings using tools like Google Analytics and SEMrush.

Demonstrates strong self-discipline and time management skills to effectively manage multiple freelance projects remotely while meeting tight deadlines.

Possesses a keen understanding of social media trends and audience engagement strategies, particularly in the beauty industry, to create relevant and compelling content.

Learning Resources

Copywriting for the Webcourse

Career Path

Freelance Copywriter(Now)Content Strategist(1-2 years)Marketing Manager(3-5 years)

Market Overview

Market Size 2024
$3.5B
Annual Growth
8.2%
AI Adoption in Copywriting
45%
Investment in Content Marketing
+25%
Labour Demand for Copywriters
+15%
Avg Salary for Freelance Copywriters
$75K

Skills & Requirements

Required
CopywritingSEOContent Creation
Growing in Demand
Content StrategyData AnalyticsVideo Scriptwriting
Declining
Traditional Print CopywritingBasic HTML

Domain Trends

Rise of AI-Generated Content
By 2025, 60% of content will be produced using AI tools, requiring copywriters to adapt their skills to work alongside these technologies.
Increased Focus on SEO
SEO-driven content is expected to grow by 35% as businesses prioritize organic reach and visibility in search engines.
Emphasis on Multi-Channel Marketing
87% of marketers are investing in integrated campaigns across social media, blogs, and email, highlighting the need for versatile copywriting skills.

Industry News

Loading latest industry news...

Finding relevant articles from the last 6 months

All job postings are automatically gathered by algorithms. We do not review or verify listings, be careful when applying and do not sign-in with iCloud or Google services.