Field Marketing Coordinator - Remote

About the Role

Vanta is seeking a Field Marketing Coordinator - Remote to join our dynamic team. As a pivotal member of our marketing department, you will play a crucial role in driving our field marketing programs from concept to execution. Your efforts will directly support our pipeline generation goals, ensuring that every event and activation runs seamlessly.

What You'll Do

• Own end-to-end planning and execution of regional field events including conferences, trade shows, regional roadshows, executive roundtables, and customer appreciation events.
• Lead event logistics including venue selection, vendor negotiation, budget management, staffing, shipping, AV/tech coordination, and on-site execution.
• Research and evaluate high-impact event and sponsorship opportunities aligned with Vanta's target accounts (ICP) and regional sales priorities.
• Develop event themes, messaging, and programming that resonate with security, compliance, and IT decision-makers.
• Serve as on-site event lead, ensuring flawless execution and serving as primary problem-solver.
• Partner closely with Sales and SDR leadership to align field marketing with pipeline goals and account-based strategies.
• Coordinate pre-event outreach campaigns to drive registrations and meetings with target accounts.
• Ensure seamless lead capture, routing, and follow-up processes for all events.
• Track and report on event KPIs including attendance, pipeline generated, conversion rates, and ROI.
• Use data and insights to continuously improve field marketing performance and efficiency.

Requirements

• 2-5 years of experience in field marketing, event marketing, or event operations, preferably in B2B SaaS or technology.
• Comfortable traveling 20-30% of the time.
• Strong project management skills with the ability to manage multiple events and workstreams simultaneously.
• Experience partnering with sales teams and aligning marketing programs to pipeline goals.
• Proficiency with event management platforms (Swoogo, Luma) and CRM systems (Salesforce, HubSpot).
• Excellent vendor negotiation and relationship management skills.
• Budget management experience and demonstrated ability to deliver ROI.
• Ownership mindset—you identify opportunities, make decisions, and drive initiatives forward without waiting to be told what to do.
• Data-driven approach—you use metrics and insights to make decisions and optimize performance.
• Adaptability—you thrive in a fast-paced environment and pivot quickly when priorities shift.

What We Offer

• Industry-competitive salary and equity.
• Comprehensive medical, dental, and vision coverage, with 100% of employee-only benefit premiums covered for most medical plans.
• 16 weeks fully-paid Parental Leave for all new parents.
• Health & wellness stipend.
• Remote workspace, internet, and cellphone stipend.
• Commuter benefits for team members who report to the SF and NYC office.
• Flexible PTO policy, plus 80 hours of Sick Time.
• 11 company-paid holidays.
• Virtual team building activities, lunch and learns, and other company-wide events!