Senior Product Data Analyst - CRM Focus (Remote)
About the Role
We are seeking a Senior Product Data Analyst (CRM) to join our Data & Analytics team at Exness. This role is pivotal in enhancing our CRM Marketing function and overall Marketing division by providing high-quality experimentation and timely analytical insights. As a Senior Product Data Analyst, you will work remotely and have the opportunity to make a significant impact on our marketing strategies.
What You'll Do
- Design and execute A/B tests, formulate hypotheses, measure experiment results, and apply statistical methodologies to provide actionable recommendations for optimizing CRM campaigns.
- Conduct data analysis from clients and partners to understand user behavior, identify trends, and uncover growth and retention opportunities.
- Collaborate closely with CRM Marketing and other Marketing teams to gather requirements, align on objectives, and define the scope of data tasks.
- Understand the CRM Marketing landscape to identify areas for improvement in automated journeys and channels for greater efficiency and impact.
- Develop, maintain, and monitor data-driven processes, ensuring data accuracy, consistency, and quality across CRM systems.
- Provide actionable, data-driven insights, research, and quantitative analyses on both a regular and ad hoc basis to support decision-making.
- Support the integration of new data sources into the marketing automation system, ensuring seamless deployment of use cases.
- Apply advanced analytics and predictive modeling techniques to forecast customer behavior and identify monetization opportunities.
Requirements
- Bachelor’s degree or equivalent in Mathematics, Statistics, Physics, or a related field.
- 4+ years of experience in Data Analytics with a strong focus on A/B testing.
- Strong experience in Python and SQL (complex queries, analytic functions).
- Excellent understanding of mathematical statistics and the ability to translate business problems into quantitative analyses.
- Proven ability to efficiently formalize and visualize the results of data analysis.
- Fluency in English is required; proficiency in additional languages is a plus.
- Ability to communicate complex statistical and mathematical concepts to a non-technical audience.
- Strong organizational skills to prioritize tasks efficiently and handle multiple deadlines.
- Proactive, detail-oriented, and capable of managing multiple projects in a fast-paced environment.
Nice to Have
- Experience with CRM tools and marketing automation systems.
- Knowledge of customer segmentation and targeting strategies.
- Familiarity with data visualization tools like Tableau or Power BI.
What We Offer
- Competitive salary and annual performance bonus.
- Full relocation support for you and your family, including flights, housing, visas, and legal assistance.
- Top-tier health insurance with full family coverage, including medical, dental, vision, and mental health services.
- Unlimited learning opportunities, including external courses and career development.
- Education allowance covering school and kindergarten fees.
- 21 working days of annual leave, plus public holidays and fully paid sick, maternity, and paternity leave.
- Employee appreciation program with branded gifts and celebration budgets.
- Access to in-house sports clubs and a Corporate doctor.
- Expat tax perks with up to 50% income tax exemption.
This Senior Product Data Analyst role at Exness offers a unique opportunity to work remotely while making a significant impact on CRM marketing strategies. Enjoy competitive compensation and extensive benefits.
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