Senior Brand Manager - Remote Position at ModeSens
About the Role
We are seeking a Senior Brand Manager to join our remote team at ModeSens. As a Senior Brand Manager remote, you will play a crucial role in defining and building our brand within a new category, ensuring that ModeSens stands out as a leader in the market.
What You'll Do
- Refine ModeSens’ brand strategy and positioning as the category leader in the purchase assistant space.
- Articulate the category narrative, including terminology and competitive differentiation.
- Translate brand strategy into actionable frameworks and guidelines for execution.
- Ensure consistent brand execution across all customer touchpoints, including web, app, and social media.
- Lead the brand content strategy to support ModeSens’ positioning and oversee high-impact content development.
- Manage PR strategies and relationships with media partners to enhance brand visibility.
- Collaborate with cross-functional teams to ensure alignment with brand strategy.
- Act as the brand steward, identifying gaps and driving alignment across all channels.
Requirements
- 6–10+ years of experience in brand management or strategic marketing.
- Proven track record in defining or scaling a brand in a new or emerging category.
- Strong strategic thinking and the ability to translate strategy into execution.
- Experience leading cross-functional initiatives and influencing without direct authority.
- Excellent storytelling and messaging skills.
- Comfortable operating in fast-paced, ambiguous environments.
- Experience in consumer-facing startups is a plus.
Nice to Have
- Experience with digital marketing and SEO strategies.
- Familiarity with content management systems.
- Knowledge of the retail apparel and fashion industry.
What We Offer
- Unlimited PTO for a healthy work-life balance.
- Work from Anywhere (WFA) in the U.S. with our remote-first team.
- Eight (8) Paid Holidays.
- Medical, Dental, and Vision Insurance.
- 401K plan.
- Company-wide Virtual Events.
- Competitive Pay with year-end bonuses and merit increases.
- Opportunities for professional growth as our company expands.
This Senior Brand Manager role at ModeSens offers a unique opportunity to lead brand strategy in a remote-first environment, with competitive pay and unlimited PTO.
Who Will Succeed Here
Proven expertise in developing and executing brand strategies using tools like Google Analytics and HubSpot to measure campaign effectiveness and consumer engagement.
Strong adaptability and self-motivation to thrive in a fully remote work environment, demonstrating excellent time management and the ability to collaborate effectively across time zones.
A strategic mindset with a data-driven approach to decision-making, complemented by a growth-oriented mentality that embraces continuous learning and innovation within the marketing space.
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