Principal Product Manager - Local Market Growth for Latin America

About the Role

We are seeking a Principal Product Manager - Local Market Growth for Latin America to join our dynamic team at OKX. In this remote role, you will play a pivotal part in expanding our presence in the Latin American market, focusing on local market strategy and product execution. Your insights will help shape the trading experience for users in this vibrant region.

What You’ll Be Doing

• Identify and prioritize business and product opportunities specific to Latin American markets, including regional payment rails and local trading behaviors.
• Build a deep understanding of the LatAm crypto and fintech landscape, including key competitors and regulatory trends.
• Develop go-to-market strategies tailored to various user segments, such as first-time crypto users and active retail traders.
• Own and optimize the full user trading journey across APP and WEB, ensuring a seamless experience from discovery to post-trade review.
• Define and execute the product roadmap for trading experience improvements, balancing global capabilities with local user needs.
• Analyze user behavior and feedback specific to LatAm markets to identify pain points and opportunities for conversion and retention.
• Collaborate with Design, Engineering, Data, and Marketing teams to translate user insights into product features and improvements.
• Measure the impact of product initiatives through well-defined metrics, using data-driven insights to refine strategies.

Requirements

• 5+ years of product management experience, ideally in trading, fintech, or crypto.
• Solid understanding of manual trading workflows across mobile and web.
• Ability to translate user research and local market insights into actionable product roadmaps.
• Strong analytical skills and comfort working with data to prioritize and validate hypotheses.
• Proven cross-functional leadership, aligning teams around a shared vision.
• Excellent written and verbal communication skills.

Nice-To-Haves

• Proficiency in Spanish and/or Portuguese.
• Direct experience in the Latin American market.
• Hands-on trading experience in FX, stocks, or crypto.
• Familiarity with technical analysis tools and charting platforms.
• Experience working in globally distributed teams.

What We Offer

• Competitive total compensation package.
• L&D programs and education subsidy for employee growth.
• Wellness and meal allowances.
• Comprehensive healthcare schemes for employees and dependants.
• Various team building programs and company events.