Marketing Programs Manager - Remote
About the Role
We are seeking a talented Marketing Programs Manager - Remote to join our team at Greenplaces. In this role, you will play a crucial part in executing marketing initiatives that drive sustainability efforts for businesses of all sizes. As a Marketing Programs Manager - Remote, you will be responsible for turning strategic plans into actionable programs that enhance our brand credibility and support pipeline generation.
What You'll Do
- Build and run comprehensive marketing campaigns across email, web, and social channels.
- Create engaging landing pages and workflows using HubSpot and WordPress.
- Maintain the marketing calendar, coordinating deadlines among stakeholders to ensure timely execution.
- Track performance metrics and provide detailed reporting on engagement and pipeline impact.
- Research and identify conferences that align with our audience and expected value.
- Coordinate registration, logistics, and confirmations for events to ensure smooth execution.
- Proofread and prepare content for publishing to maintain high-quality standards.
- Utilize AI tools daily to enhance output quality and efficiency in marketing processes.
- Collaborate closely with Sales and Marketing leadership to align strategies and goals.
- Manage press releases and award submissions to enhance our brand visibility.
Requirements
- Three to five years of experience in marketing, campaign operations, or content execution.
- Strong organizational and project management skills to handle multiple initiatives simultaneously.
- Detail-oriented editor and communicator with a knack for crafting compelling content.
- Experience supporting B2B marketing efforts, particularly in sustainability or tech sectors.
- Practical experience using AI tools in a professional workflow to drive efficiency.
Nice to Have
- Experience in a mission-driven organization or B Corp.
- Familiarity with sustainability practices and climate action initiatives.
- Knowledge of digital marketing trends and best practices.
What We Offer
- Work that directly contributes to climate action and responsible business practices.
- A mission-driven, certified B Corp culture that values sustainability.
- Unlimited PTO to promote work-life balance.
- Comprehensive medical, dental, and vision coverage.
- Hybrid flexibility to accommodate various work styles.
This role offers a unique opportunity to contribute to sustainability initiatives while enjoying a flexible work environment and comprehensive benefits.
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