Senior Marketing & Communications Specialist - Remote
About the Role
We are seeking a Senior Marketing & Communications Specialist to join our team remotely. In this role, you will own and scale OPSWAT Academy’s digital presence and marketing operations. This is a strategic, execution-oriented position responsible for growing the Academy’s global audience and driving engagement across digital channels. You will serve as the primary voice of OPSWAT Academy across social media, email, webinars, and digital campaigns.
What You'll Do
- Manage the Academy’s social media presence across LinkedIn, YouTube, Twitter/X, and other platforms.
- Develop and execute a content calendar aligned with Academy programs and industry trends.
- Create engaging content including posts, graphics, and videos to grow audience reach and engagement rates.
- Design, write, and execute email campaigns for Academy programs, product launches, and events.
- Plan, promote, and host Academy webinars, coordinating with speakers and managing registrations.
- Write and produce marketing collateral including blog posts, landing pages, and promotional assets.
- Leverage AI tools to accelerate content production and improve workflow efficiency.
- Track and report on marketing KPIs across all channels, providing insights and optimization recommendations.
Requirements
- 5+ years of experience in B2B digital marketing or communications, preferably in technology or cybersecurity.
- Proven track record managing social media channels with measurable audience growth.
- Strong email marketing skills with hands-on experience in platforms like HubSpot.
- Experience planning and producing webinars using platforms like Zoom or GoToWebinar.
- Data-driven mindset with experience in building reports and tracking KPIs.
Nice to Have
- Experience in cybersecurity or critical infrastructure domains.
- Familiarity with LMS platforms and education/training marketing.
- Graphic design proficiency using tools like Canva or Adobe Creative Suite.
What We Offer
- Competitive salary and benefits package.
- Remote work flexibility with a focus on work-life balance.
- Opportunities for professional development and growth.
- A diverse and inclusive work environment.
- Access to cutting-edge technology and tools.
This role offers a unique opportunity to lead marketing efforts for a global cybersecurity leader. Enjoy remote work, competitive salary, and a chance to innovate in digital marketing.
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