Product Marketing Specialist - eCommerce Focus
About the Role
We are seeking a passionate Product Marketing Specialist to join our team remotely. In this role, you will be responsible for the positioning, enablement, and go-to-market strategies for our products, Netvolution and A-Commerce. You will play a crucial part in shaping the messaging and ensuring that our offerings resonate with our target audience.
What You'll Do
- Own the positioning and messaging for Netvolution and A-Commerce, ensuring accuracy and consistency across all platforms.
- Manage the product website and social media profiles, keeping content fresh and relevant.
- Build and maintain a sales enablement library to support account managers with effective tools and resources.
- Gather customer insights through interviews and analysis to inform product messaging and strategies.
- Support product launches by coordinating go-to-market efforts and ensuring all teams are prepared.
- Monitor market trends and buyer behavior to provide actionable insights that differentiate our products.
Requirements
- 1–3 years of experience in product marketing, content marketing, or sales enablement, preferably in an eCommerce or SaaS environment.
- Strong understanding of the eCommerce landscape and buyer decision-making processes.
- Excellent written and verbal communication skills in both Greek and English.
- Proven ability to create compelling marketing materials and collateral.
- Strong analytical skills, with the ability to distill complex information into clear recommendations.
- Self-motivated and organized, able to manage multiple projects and deadlines effectively.
- Familiarity with AI tools to enhance productivity and output quality.
- A degree in Marketing, Business, Communications, or a related field is preferred.
Nice to Have
- Experience in digital marketing strategies and tools.
- Knowledge of SEO best practices.
- Familiarity with customer relationship management (CRM) software.
What We Offer
- Private Health Insurance for you and your family.
- Unlimited coffee at our cozy on-site cafeteria.
- 24/7 Mental Health Support.
- Nutrition Support from a professional nutritionist.
- In-house training and education opportunities.
- Paid training and attendance at conferences.
- Competitive compensation package.
- Excellent career prospects and growth opportunities.
This role offers a unique opportunity to work with a leading eCommerce company, focusing on product marketing strategies. Enjoy remote flexibility and a comprehensive benefits package.
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