Customer Marketing Manager - Remote Role at MariaDB

About the Role

We are seeking a Customer Marketing Manager to join our dynamic team at MariaDB. This remote role offers the opportunity to make a significant impact on our customer engagement strategies. As a key player in our corporate marketing team, you will help turn our extensive customer base into a scalable growth lever.

What You'll Do

• Develop and execute upsell and cross-sell marketing programs to drive expansion within existing accounts.
• Create expansion toolkits for Sales teams, including targeted email sequences and customer-only webinars.
• Collaborate with the Customer Success team to identify healthy accounts ready for expansion and those that need targeted engagement.
• Design and manage MariaDB’s inaugural Customer Advisory Board (CAB) program to foster partnerships with strategic enterprise customers.
• Facilitate sessions between customer executives and MariaDB leadership to align our roadmap with market demand.
• Own the strategy and execution of a global customer newsletter to keep customers informed of product updates and best practices.
• Recruit customer references and develop success stories that highlight our unique value propositions.
• Manage public review sites to drive positive feedback and align with our corporate narrative.

Requirements

• 5+ years of marketing experience in a B2B technology company, preferably in the enterprise database or IT infrastructure sector.
• Proven track record of developing messaging and content that enhances customer engagement and sales effectiveness.
• Ability to design marketing programs that contribute to expansion pipeline and customer retention.
• Technical literacy with a sufficient understanding of database technologies.
• Willingness to travel up to 10% of the time.

Nice to Have

• Strong storytelling skills to translate technical functionality into clear messaging.
• Excellent project management abilities in a fast-paced, globally distributed environment.
• Proactive problem-solving skills and a strategic mindset.

What We Offer

• Competitive compensation package.
• 25 days of paid annual leave plus holidays.
• Flexible work environment with opportunities for professional growth.
• Collaborative culture with high-caliber colleagues globally.
• Impactful role in shaping the future of technology.