ToYou
AI SCORE 8.5

Head of Digital Marketing - Remote Opportunity

$120K–$150K/year

About the Role

We are seeking a Head of Digital Marketing to join our dynamic team at ToYou, a leading online food ordering and delivery super-app in Saudi Arabia. This remote role offers you the chance to lead innovative marketing strategies and drive growth in one of the largest networks of merchants across the Kingdom. As the Head of Digital Marketing, you'll play a pivotal role in shaping our brand's presence and enhancing customer engagement.

What You'll Do

  • Develop and implement comprehensive digital marketing strategies to enhance brand visibility and drive customer acquisition.
  • Lead a team of marketing professionals, providing mentorship and guidance to achieve departmental goals.
  • Analyze market trends and customer insights to inform marketing strategies and optimize campaigns.
  • Manage digital marketing budgets, ensuring effective allocation of resources across various channels.
  • Collaborate with cross-functional teams to align marketing initiatives with overall business objectives.
  • Utilize data analytics tools to measure the effectiveness of marketing campaigns and make data-driven decisions.
  • Stay updated on industry trends and emerging technologies to maintain a competitive edge in the market.
  • Foster relationships with key stakeholders, including partners and vendors, to enhance marketing efforts.

Requirements

  • Proven experience in a senior digital marketing role, preferably as a Head of Digital Marketing.
  • Strong understanding of digital marketing channels, including SEO, PPC, social media, and email marketing.
  • Experience in the food delivery or e-commerce industry is highly desirable.
  • Exceptional leadership skills with the ability to inspire and motivate a team.
  • Analytical mindset with a strong focus on data-driven decision-making.
  • Excellent communication and interpersonal skills.
  • Ability to thrive in a fast-paced, dynamic environment.
  • Fluency in English; knowledge of Arabic is a plus.

Nice to Have

  • Experience with marketing automation tools and CRM systems.
  • Familiarity with graphic design tools and content creation.
  • Previous experience in a startup environment.

What We Offer

  • Competitive salary ranging from $120,000 to $150,000 per year.
  • Flexible remote work arrangements, allowing you to work from anywhere.
  • Opportunity to lead a talented marketing team and make a significant impact on the business.
  • Access to professional development resources and training programs.
  • Health and wellness benefits.
  • Collaborative and inclusive company culture.
  • Potential for equity options as the company grows.
  • Work in a fast-paced, innovative environment with a focus on technology and customer satisfaction.
Language Requirements
EnglishC1
BasicIntermediateAdvancedNative
Why This Job8.5 of 10

This Head of Digital Marketing role at ToYou offers a unique opportunity to lead remote marketing strategies in the thriving FoodTech industry, with competitive compensation and growth potential.

Salary Range

About ToYou

Industry
Tech
Location
Remote

Who Will Succeed Here

Engineers who enjoy ownership and product impact

Self-motivated professionals who excel in remote environments

Problem solvers with strong analytical thinking

Candidates with experience in fast-growing Tech teams

• Default profile

Learning Resources

Developer Roadmapguide

Market Overview

Market Size 2024
$198B
Annual Growth
23.4%
AI Adoption
67%
Investment
+182%
Labour Demand
+46%
Avg Salary
$120K–$150K
• Default estimates

Skills & Requirements

Required
Digital MarketingSEOSEM
Growing in Demand
AI/MLLLMsCloud Native
Declining
Legacy SystemsManual Testing

Domain Trends

AI Integration
Over 70% of tech companies are integrating AI into their products and workflows.
Remote-First Culture
85% of developers prefer remote or hybrid work arrangements in 2024.
Platform Engineering
DevOps evolving into platform engineering with 48% increase in dedicated roles.

Industry News

Research shows AI coding assistants deliver 40%+ productivity gains in enterpris...

GitHub Blog

Remote salaries now match or exceed office roles in most tech positions globally...

Buffer

Kubernetes and cloud-native expertise commanding premium salaries. Organizations actively seeking engineers with container orchestration experience, offering 15-25% salary premiums.

CNCF

Strong growth projected in tech employment. Demand particularly high in AI/ML, cybersecurity, and platform engineering roles globally.

Bureau of Labor Statistics
• Default sources
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